Lundbeck is seeking a Senior Manager, Product and Portfolio Communications to align strategic business priorities with measurable communications outcomes. This role develops and executes integrated strategies that elevate Lundbeck US's reputation, building brand awareness and thought leadership while shaping product and portfolio narratives for key stakeholders.
What You'll Do
- Develop and execute integrated product communications and disease awareness initiatives, including patient influencer activations, social media content, storytelling partnerships, and earned media opportunities.
- Support and execute strategic communications for products and pipeline assets across key lifecycle milestones such as pre-launch, launch, indication expansion, and data readouts.
- Ensure communication tactics are tightly aligned with brand strategies and enterprise objectives to deliver ROI and impact.
- Shape differentiated portfolio and product narratives that resonate with priority audiences including patients, HCPs, media, and advocacy groups.
- Support Lundbeck US and brand reputation efforts across traditional and digital platforms, including media monitoring, drafting leadership updates, and executing media preparedness strategies.
- Collaborate cross-functionally to address emerging issues across social or traditional media, managing them with minimal impact on Lundbeck’s reputation.
- Build strong internal relationships and collaborate with US and global cross-functional partners to align strategies for key initiatives and announcements.
- Develop and draft core communication materials, including press releases, messaging, and social content, using an accessible and compelling writing style.
- Manage assigned program budgets and track resource utilization for efficient implementation.
- Influence and support Lundbeck US social channel strategy, developing organic and paid content campaigns, and monitoring KPIs.
- Proactively monitor industry trends to inform positioning and provide actionable insights for continuous improvement.
- Manage PR agency to execute tactical plans across multiple projects.
- Support robust review and approval processes in partnership with Legal, Regulatory, and Compliance, ensuring adherence to safety and regulatory requirements.
What We're Looking For
- Accredited bachelor’s degree.
- 6+ years of communications experience.
- Experience within the pharmaceutical, biotech, or medical device industry or an agency supporting these industries.
- Strong executive presence and ability to establish strong relationships to collaborate with and influence cross-functional stakeholders.
- Ability to manage multiple workstreams and competing priorities in a changing business environment.
- Strong understanding of and proven ability to guide and create content across media channels to maximize product awareness.
- Exceptional writing, storytelling, and strategic planning skills across traditional channels and emerging media.
- Ability to independently thrive in a dynamic environment.
Nice to Have
- Accredited bachelor’s degree in Public Relations, Communications, English, Journalism, or a related field.
Lundbeck is an equal opportunity employer.



