Life360 is looking for a Principal Product Manager to join our Devices Engineering team and shape the future of our connected hardware. You will drive customer discovery for next-generation devices, work cross-functionally to bring new products to life, and manage key product verticals through their full lifecycle.
What You'll Do
- Manage a full product vertical or many product verticals (like pets or aging in place) through the full product lifecycle.
- Identify customer needs and pain points, develop a compelling vision, create a roadmap, and execute deeply.
- Work cross-functionally with marketing, sales, operations, and more to ensure an end-to-end growth strategy and go-to-market plan.
- Own the metrics of the product line across customer-centric KPIs, margin, revenue, subscription impact, and other relevant metrics.
- Work with hardware and software teams across the technology stack to make trade-off decisions, develop requirements, UX, and prioritize work.
- Evangelize the product vision and be the voice of the customer for all aspects of the product experience.
What We're Looking For
- 10+ years of product management experience.
- 4+ years leading hardware or connected device products from concept to launch.
- Proven success managing full product lifecycles from customer discovery and roadmap creation through go-to-market and optimization.
- Strong understanding of both hardware and software development processes, including firmware, mobile app integration, and manufacturing.
- Experience defining product vision and strategy grounded in customer insights, data, and business objectives.
- Ability to synthesize complex trade-offs between user experience, cost, schedule, and technical constraints.
- Demonstrated skill collaborating with cross-functional teams including engineering, design, operations, marketing, and finance.
- Analytical mindset with experience owning KPIs such as margin, attach rate, retention, or subscription conversion.
- Excellent communication and storytelling skills to evangelize product vision.
- Comfort operating at both strategic and tactical levels.
- Experience in fast-paced, high-growth environments; able to lead through ambiguity.
- Passion for Life360’s mission to keep families connected, safe, and supported through technology.
Team & Environment
You'll be part of the Devices organization, collaborating closely with hardware engineering, design, firmware, and operations.
Benefits & Compensation
- Medical, dental, vision, life and disability insurance plans (100% paid for employees)
- 401(k) plan with company matching program
- Mental Wellness Program & Employee Assistance Program (EAP)
- Flexible PTO, 13 company-wide days off throughout the year
- Winter and Summer Weeklong Synchronized Company Shutdowns
- Learning & Development programs
- Equipment, tools, and reimbursement support for a productive remote environment
- Free Life360 Platinum Membership for your preferred circle
- Free Tile Products
- Compensation: $178,500 to $261,500 + equity
Work Mode
This is a remote-first position open to candidates across the USA.
We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status.



