Scale Army is seeking an early-career analytical marketer to serve as a Paid Media Buyer, working under a Marketing Manager to optimize paid advertising campaigns for U.S.-based clients. This role is ideal for someone with 1-2 years of experience in digital advertising who is eager to grow in a fast-paced, remote environment and advance toward a Growth Marketing Associate position.
What You'll Do
- Develop and execute paid advertising campaigns across various digital platforms.
- Analyze conversion events using Google Analytics to inform campaign strategies.
- Utilize Google Tag Manager to deploy tracking tags and manage marketing data.
- Create compelling ad materials and write effective ad copy.
- Track and report on campaign performance metrics weekly.
- Maintain and update performance dashboards with the latest data.
- Dive into our CRM and help understand channel attribution.
- Work alongside the creative team to get assets made.
- Collaborate closely with the marketing team to ensure alignment with overall marketing objectives.
- Help the team get landing page tests over the line that you'll run conversion tests on.
What We're Looking For
- 1-2 years of experience in managing paid advertising campaigns.
- Proficient in Google Analytics and Google Tag Manager for tracking and data management.
- Ability to create visually appealing ad creatives and write effective ad copy.
- Skilled in analyzing, tracking, and reporting on campaign metrics.
- Proficient in using formulas in Google Sheets.
- Knowledgable in a CRM (pref HubSpot).
- Strong communication skills and the ability to work effectively in a remote environment.
- Speak quickly. Everyone on our team is a fast-talker. This matters to us ;)
Technical Stack
Meta, X, Google, LinkedIn, Google Analytics, Google Tag Manager, HubSpot, Google Sheets
Team & Environment
Fun team, remote environment. You will report to the Marketing Manager and work in a fast-paced setting that values quick communication and learning from smart people.
Benefits & Compensation
- Clear path for professional growth
- Mentored by a Marketing Manager
- Opportunity to advance to Growth Marketing Associate position
- Work in a fast-paced environment with smart people
Work Mode
Global role open to candidates in LATAM, Africa, and Eastern Europe. Must be available to work during U.S. business hours aligned with the client’s time zone.
