Valuecase GmbH is hiring an Online Growth & Marketing Manager (all genders) to own and optimize the acquisition funnel through paid marketing and content. In this KPI-driven role, you will work closely with founders and external providers to fuel our growth.

What You'll Do

Launch, manage, and optimize paid campaigns on channels like Google Ads, LinkedIn, and Meta.
Coordinate with external service providers and internal stakeholders for design and copy needs.
Continuously experiment with targeting, creatives, and landing pages.
Measure key metrics like CAC, conversion rates, and ROI.
Help build and execute a content marketing strategy.
Define and lead key initiatives to improve the website and user experience.
Run and evaluate A/B tests on CTAs, forms, and signup flows.
Set up dashboards for acquisition, engagement, and retention metrics.
Report insights weekly or biweekly to drive strategic decisions.

What We're Looking For

Prior performance marketing experience.
Hands-on experience with tools such as HubSpot, Google Ads, Meta Ads, GA4, LinkedIn Campaign Manager.
Comfortable writing or briefing for content and creatives.
A strong data mindset – you know how to run experiments, measure outcomes, and iterate.

Nice to Have

Performance marketing experience in software.

Technical Stack

HubSpot
Google Ads
Meta Ads
GA4
LinkedIn Campaign Manager

Team & Environment

You’ll join a small team, working closely with founders and external service providers. You’ll have real responsibility from day one, direct access to founders, and candid feedback.