Symphony Solutions is hiring a Middle Product Marketing Expert to lead go-to-market and digital marketing initiatives for our BetSymphony and BetHarmony products across the US and EU markets. You will be responsible for building market presence and generating qualified leads in the B2B iGaming and AI-technology space.

What You'll Do

Develop and execute go-to-market strategies for BetSymphony and BetHarmony.
Conduct market and competitor research in iGaming and AI-technology to identify trends and customer needs.
Create product positioning and messaging that communicates value to B2B audiences like operators, partners, and affiliates.
Collaborate with product management and development teams to align marketing with product features and roadmaps.
Plan, create, and manage digital marketing campaigns across web, social media, email, and paid ads to increase awareness and generate leads.
Utilize AI tools to enhance content creation, campaign personalization, and performance tracking.
Develop and maintain marketing collateral including product decks, one-pagers, case studies, videos, and white papers.
Support the sales team with product materials, presentations, demos, and competitive insights.
Measure, analyze, and report on campaign performance and recommend optimizations for improved ROI.
Manage website content updates and coordinate with design teams on visuals, landing pages, and promotional assets.
Participate in product launches, webinars, and industry events to strengthen brand visibility.

What We're Looking For

3+ years of experience as a Product Marketing Specialist, Digital Marketing Expert, or similar role.
Experience in B2B for iGaming, IT, or SaaS.
Upper-intermediate or higher level of English, both written and spoken.
Strong understanding of digital marketing channels and tactics like SEO, SEM, social media, email, and PPC.
Experience with marketing analytics tools such as Google Analytics, HubSpot, or Taboola.
Proven ability to plan and execute marketing campaigns in B2B or tech environments.
Experience leveraging AI tools for analytics, reporting, and content generation.
Strong research and analytical skills with the ability to derive insights and translate them into marketing actions.
Project management experience with the ability to handle multiple initiatives simultaneously.
Familiarity with US and EU digital marketing practices and audience specifics.
Excellent communication and collaboration skills.