Remote (Global) Full-time

RETITO GmbH is hiring a Media Buyer | Paid Media Manager - Meta, TikTok (m/w/d)

About the Role

RETITO GmbH is looking for a Media Buyer | Paid Media Manager - Meta, TikTok (m/w/d) to manage paid advertising and drive growth for our e-commerce clients. In this role, you will be the primary contact for all Paid Social matters, developing strategies and analyzing data to maximize performance. You'll join a decentralized, all-remote team that operates at the intersection of a management consultancy and marketing agency, focused on serving start-ups and scale-ups.

What You'll Do

  • Manage customer advertising accounts on Meta and TikTok.
  • Act as the central point of contact for all Paid Social questions and strategy.
  • Contribute to developing results-oriented strategies to achieve set client goals.
  • Define and monitor suitable KPIs, including ROAS, CAC, CTR, and CPC.
  • Identify unused growth opportunities through data analysis and communicate them to internal teams and clients.
  • Collaborate with client contacts to develop workflows for continuous production and testing of new creatives and marketing approaches.
  • Regularly pursue further education and research to test new channels, formats, and approaches for improving marketing performance.
  • Develop into a team leadership role in the Paid Media area in the medium term.

What We're Looking For

  • Several years of experience in Media Buying on Meta, TikTok, and other platforms.
  • A holistic understanding of online marketing from A to Z, including Paid Social, Paid Search, and other channels.
  • Experience managing advertising accounts with at least 50k Ad Spend per month.
  • Proven experience in tracking and data analysis using GA4, Looker Studio, Google Tag Manager (or alternative platforms).
  • Hands-on experience with handling data feeds and product catalogs.
  • Excellent English language skills.

Technical Stack

  • Meta Ads
  • TikTok Ads
  • GA4
  • Looker Studio
  • Google Tag Manager

Team & Environment

You will join a small, dynamic team of 1-10 employees operating in a decentralized, all-remote environment that promotes work-life balance and creativity. The company culture values personal meetings for team connection and effective collaboration.

Benefits & Compensation

  • Above-average and performance-oriented compensation.
  • Highest flexibility and location-independent work thanks to an all-remote philosophy.
  • Numerous training opportunities such as events, trade fairs, and online courses.
  • Regular offers for team events like workations.
  • Co-working membership for Design Offices upon request.

Work Mode

This is a fully remote position for candidates based in Germany.

RETITO GmbH is an equal opportunity employer.

Required Skills
Meta AdsTikTok AdsGA4Looker StudioGoogle Tag ManagerPaid Media StrategyCampaign ManagementPerformance AnalysisA/B TestingBudget ManagementROI OptimizationAudience TargetingAd Creative Development
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About company
RETITO GmbH

RETITO versteht sich als Hybrid zwischen Unternehmensberatung und Marketingagentur, spezialisiert auf die einzigartigen Herausforderungen und Bedürfnisse von Start-ups und Scale-ups im E-Commerce-Bereich.

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Job Details
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Posted 5 months ago