Marriott Hotels & Resorts is hiring a Marketing Strategy and Performance Senior Manager to advance our Marketing ROI global agenda and strategic marketing effectiveness initiatives. In this role, you will build and orchestrate marketing performance capabilities to enable smarter investment decisions, optimize marketing effectiveness, and drive sustainable growth.
What You'll Do
- Support and execute on marketing performance projects, particularly related to marketing mix models.
- Support the planning and coordination of efforts for identified project initiatives to ensure successful delivery against strategic priorities.
- Build meaningful, actionable insights and reporting based on data to optimize marketing investments and execution.
- Manage complex stakeholder interactions to drive project success.
- Partner with Analytics and Finance teams and external partners on processes related to marketing measurement.
- Drive change management and lead interpretation/implementation of project initiatives by partnering with Marketing leaders through planning and execution processes.
- Demonstrate strong critical thinking skills in project planning and execution.
- Willingly undertake and excel in challenging projects and initiatives.
What We're Looking For
- A 4-year degree from an accredited university in business, marketing, statistics, or a related field.
- Three or more years of experience in marketing, strategy, business consultancy, or advisory roles.
- Proven track record of executing multiple strategic projects simultaneously and successfully.
- Strong critical thinking and problem-solving skills.
- Demonstrated ability to identify needed analyses and conduct basic analyses in Excel or other tools like Power BI or Alteryx.
- Excellent stakeholder management and interpersonal skills.
- Demonstrated ability to excel in a dynamic environment and manage multiple projects concurrently.
- Demonstrated ability to drive and implement change initiatives.
- Excellent written and verbal communication skills.
Nice to Have
- Knowledge of marketing and media, including trends, analytics and approaches to marketing experiment/pilot design (e.g., matched-market, A/B, pre/post, people-based, etc.).
Technical Stack
- Excel
- Power BI
- Alteryx
Benefits & Compensation
- 401(k) plan
- Stock purchase plan
- Discounts at Marriott properties
- Commuters benefits
- Employee assistance plan
- Childcare discounts
- Medical, dental, vision coverage (full-time)
- Health care flexible spending account (full-time)
- Dependent care flexible spending account (full-time)
- Life insurance (full-time)
- Disability insurance (full-time)
- Accident insurance (full-time)
- Adoption expense reimbursements (full-time)
- Paid parental leave (full-time)
- Educational assistance (full-time)
- Paid sick leave (Washington applicants)
- PTO accrual (Washington applicants)
- Minimum of 9 holidays annually (Washington applicants)
Work Mode
This is a hybrid position based in Bethesda, MD.
At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
