Brightwheel is hiring a Marketing Operations Manager to join its marketing operations team, which serves as the backbone of the go-to-market engine. You will own the tools, data, and processes powering every campaign and customer journey, working cross-functionally to scale systems and enable smarter growth.
What You'll Do
- Own and optimize Brightwheel’s marketing technology stack, including HubSpot, Salesforce, and Chili Piper.
- Build and maintain automation workflows for lead management, campaign tracking, scoring, and routing.
- Partner closely with Demand Gen, Lifecycle, and Sales Ops to ensure smooth handoffs and accurate reporting.
- Develop dashboards and insights measuring marketing performance, pipeline contribution, and ROI.
- Drive data quality initiatives and establish governance best practices across marketing systems.
- Collaborate with SysOps and Data teams to align technical infrastructure and attribution models.
- Lead quarterly planning and goal-setting processes to operationalize marketing OKRs.
- Support campaign execution through documentation, enablement, and scalable processes.
What We're Looking For
- 5–7 years of total experience, including 3+ years in Marketing Operations for a B2B SaaS organization.
- Proven success managing and optimizing marketing automation and CRM platforms, with required experience in HubSpot, Salesforce, and Chili Piper.
- Experience implementing data flows between systems and building marketing-to-sales attribution models.
- Strong analytical and technical skills — comfortable working in BI tools.
- Demonstrated ability to translate complex data into actionable business insights.
- Track record of cross-functional collaboration and influence across Marketing, Sales, and Operations.
- Excellent communication, documentation, and stakeholder-management skills.
Technical Stack
- HubSpot
- Salesforce
- Chili Piper
Team & Environment
You will join a distributed team with remote employees across every US time zone, as well as select offices in the US and internationally. The culture is built around a passionate, talented, and customer-focused team that embodies Leadership Principles.
Work Mode
This role is hybrid and open to candidates located in the United States.
Brightwheel is committed to creating a diverse and inclusive work environment and is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
