Sirona Medical is hiring a Marketing Operations Manager to own the infrastructure and processes that power our go-to-market engine. In this role, you'll bridge strategic operations and hands-on execution, driving the measurement and optimization of integrated marketing campaigns across our martech stack.

What You'll Do

Build, execute, and optimize multi-channel marketing campaigns (email, digital, webinars, events) within HubSpot, Salesforce, and connected platforms.
Manage audience segmentation and campaign automation to ensure seamless lead handoffs to SDR and sales teams.
Serve as the operational owner for the marketing tech stack, maintaining data cleanliness, enrichment, and compliance.
Monitor system performance, troubleshoot issues, and implement best practices for automation and reporting.
Partner with RevOps on lead routing, pipeline visibility, and campaign influence tracking.
Develop and manage reports and dashboards for campaign performance, lead flow, and ROI metrics.
Conduct regular analysis to identify gaps and optimization opportunities, and report key insights to stakeholders.
Document workflows and campaign best practices to scale marketing operations.
Educate marketing team members on systems and data practices.
Contribute to quarterly planning and campaign retrospectives.

What We're Looking For

3–5 years of experience in Marketing Operations, Demand Generation, or Revenue Operations within a B2B SaaS company.
Proficiency with Salesforce CRM (campaigns, reports, dashboards).
Proficiency with marketing automation platforms like HubSpot, Marketo, or Pardot.
Strong analytical mindset with comfort in data-driven decision-making.
Basic knowledge of digital marketing channels including paid media, webinars, and email marketing.
Experience managing integrations between marketing, sales, and data platforms.
Excellent project management and communication skills.
A self-starter who thrives in a fast-paced, collaborative environment.