Redwood Software is hiring a Marketing Event Manager to lead the strategy, planning, and execution of all major events. In this senior-level individual contributor role, you will own third-party conferences, partner events, webinars, and hosted experiences to strengthen our brand and support revenue goals.
What You'll Do
- Own the end-to-end planning and execution of our event calendar across North America and key partner markets.
- Develop strategic event plans aligned to marketing and sales goals, including audience strategy, messaging, and KPIs.
- Partner with Channel Marketing to integrate events into broader go-to-market and partner engagement initiatives.
- Work closely with Sales to drive pre-event outreach, meeting scheduling, partner engagement, and onsite alignment.
- Collaborate with Product Marketing, Corporate Marketing, and Demand Gen on event themes, demos, collateral, campaigns, and follow-up workflows.
- Serve as the main point of contact between internal teams, executive stakeholders, and external vendors.
- Source and manage event vendors, agencies, venues, booth builders, A/V, catering, and technology partners.
- Negotiate contracts, manage budgets, and ensure cost-effective, high-quality event execution.
- Track expenses and provide ongoing financial reporting and reconciliation.
- Lead onsite operations, including booth setup, partner meetings, event staffing, and real-time troubleshooting.
- Ensure premium-quality brand representation and a seamless experience for attendees and internal stakeholders.
- Define event KPIs and track results including leads, meetings, pipeline influence, partner engagement, and brand awareness.
- Deliver post-event reports, insights, and recommendations for continuous improvement.
- Optimize event strategy with data-driven decision-making and creative problem-solving.
What We're Looking For
- 7+ years of event management experience.
- Proven track record of independently leading complex trade shows, conferences, and hosted events.
- Exceptional project management and organizational skills, with the ability to manage multiple events simultaneously.
- Strong communication skills, with the ability to influence and partner effectively with executives and cross-functional teams.
- Expertise in vendor management, contract negotiation, budgeting, and timeline ownership.
- Highly resourceful, proactive, and adaptable, able to thrive in fast-paced environments.
- Willingness to travel 25–30%.
Nice to Have
- Experience in B2B SaaS, fintech, or payments.
- Experience with Salesforce, project management platforms like Asana or Monday.com, and webinar tools.
Technical Stack
- Salesforce
- Project management platforms (Asana, Monday.com, etc.)
- Webinar tools
Team & Environment
Reports to the Director of Channel Marketing. Works across Marketing, Sales, Channel, Product Marketing, and executive leadership.
Benefits & Compensation
- Flex PTO
- Health, Dental and Vision Insurance
- 13 Paid Holidays
- Company volunteer days
Work Mode
This is a remote position open to candidates in the US.
Redwood Software is committed to providing equal employment opportunity for all persons regardless of race, color, religion, sex, age, marital status, national origin, sexual orientation or sexual identity, genetic information, citizen status (except those that do not have the legal right to be employed in the United States), disability, military service, service member, veteran status, or any other basis protected by applicable law.
