Royal Steensma, a part of Dawn Foods, is hiring a Market Sales Manager to lead the performance and development of a team of Market Sales Representatives (MSRs). You will direct, enable, and coach sales representatives to achieve results within regional commercial plans, while leading strategic planning and execution.
What You'll Do
- Manage the performance of Market Sales Representatives, including goal setting, check-ins, performance assessment, and ensuring accountability for results.
- Continuously coach and develop Market Sales Representatives.
- Lead the execution of a comprehensive sales plan for the overall distribution area that aligns with Dawn’s regional and enterprise business strategy and priorities.
- Ensure time and resources are devoted to aggressively pursuing growth of regional market share for Dawn to become or maintain position as a leading bakery products and services supplier.
- Develop and maintain effective customer relationships.
- Support, reinforce, and coach against Salesforce sales forecasting activities.
- Direct channel development and coordinate sales activity by establishing sales territories, quotas, and margin goals.
- Manage, reinforce, and maximize the achievement of sales goals and optimal gross margin within targeted territories.
- Cascade plans and targets to territory-based Market Sales Representatives.
- Utilize and respond to territory planning data, managing change as needed.
- Effectively lead and facilitate team meetings and one-on-one discussions to inform and motivate.
What We're Looking For
- Proven experience managing and developing a sales team.
- Demonstrated ability to lead strategic planning and execute commercial sales plans.
- Strong skills in performance management, coaching, and accountability.
- Experience with sales forecasting, territory management, and quota setting.
- Ability to build and maintain effective customer relationships.
- Strong leadership and facilitation skills for team meetings and one-on-one discussions.
Technical Stack
- Salesforce
Team & Environment
You will manage a team of Market Sales Representatives (MSRs). This position is part of a family-owned business with over 100 years in service and a strong commitment to people, products, customers, and corporate values.
Benefits & Compensation
- Industry-leading health insurance effective on Day 1
- Competitive Pay
- 401(K) with company match
- 10 Paid Company Holidays
- Paid Time Off
- Professional training opportunities
- An opportunity for career advancement as part of an empowering workforce
Work Mode
This is a hybrid position, with locations in Minneapolis, MN and the Kansas City, MO/KS area.
Royal Steensma is an equal opportunity employer.



