Lago is looking for a Market Insights Analyst to enhance Amazon product listings through strategic keyword research and competitive analysis. You will play a key role in optimizing our presence to drive organic traffic and success in a rapidly evolving market.
What You'll Do
- Identify and prioritize high-impact keywords, including branded, non-branded, and long-tail terms, to improve organic search visibility.
- Find and evaluate 5–10 relevant direct competitors per product listing, providing actionable recommendations.
- Assess product positioning and analyze Amazon search results to evaluate competitive ranking.
- Create concise, data-driven reports with findings and strategic optimization recommendations.
- Share insights with team members to refine SEO and listing optimization strategies.
What We're Looking For
- 2+ years of experience in Amazon SEO with a proven track record in competitive analysis and keyword optimization.
- Proficiency in Amazon-specific SEO tools such as Helium 10, SmartScout, JungleScout, or similar software.
- Strong written communication skills, with the ability to distill data into actionable insights and recommendations.
- High attention to detail, ensuring accuracy and quality in all analyses and outputs.
- Self-motivated and adaptable, capable of adjusting to project needs with flexibility and professionalism.
Technical Stack
- Helium 10
- SmartScout
- JungleScout
Benefits & Compensation
- Remote work from anywhere with a global team valuing work-life balance.
- Growth opportunities to shape your role and grow with the company.
- Compensation: $1800 - Negotiable based on experience.
Work Mode
This is a fully remote position for candidates located in Latin America (LATAM).
Lago is an equal opportunity employer.
