Hilton Grand Vacations is looking for a Manager of Performance Marketing to play a pivotal role in growing new memberships. In this results-driven position, you will drive momentum after product launches, lead integrated digital campaigns, and continuously optimize performance across the funnel.
What You'll Do
- Develop and implement multi-channel digital marketing strategies that fuel lead generation and conversions.
- Identify opportunities to expand audience reach, re-engage early adopters, and move prospects through the conversion funnel.
- Oversee execution of integrated campaigns across email, e‑commerce, paid media, and emerging channels.
- Implement continuous optimization strategies—including A/B tests, creative refinements, funnel improvements, audience segmentation, and personalization—to increase conversions and ROI.
- Leverage strategic and affiliate partnerships to expand reach, increase visibility, and drive qualified demand.
- Monitor digital performance metrics, utilizing analytics to track KPIs, optimize spend, and maximize ROI.
- Present campaign insights, performance reporting, and recommendations to leadership and cross‑functional stakeholders.
- Lead planning, execution, and delivery of digital projects and marketing initiatives, ensuring they meet scope, timelines, budgets, and quality standards.
- Identify risks, manage issues, and implement mitigation strategies to keep projects on track.
- Facilitate cross‑functional collaboration, ensuring alignment among marketing, creative, analytics, product, technology, and external partners.
- Maintain clear, consistent communication with stakeholders at all levels, providing timely updates on progress, dependencies, and decisions.
- Continuously evaluate project processes and introduce improvements to enhance efficiency and execution quality.
- Analyze campaign and customer data using Excel, analytics platforms, data visualization tools, and marketing technology systems.
- Interpret performance insights to influence digital strategy and continuous optimization.
- Ensure accuracy and quality of reporting, dashboards, and project documentation.
- Stay current on digital trends, tools, and best practices to enhance capabilities and drive innovation.
What We're Looking For
- BA/BS/Bachelor’s Degree.
- 5+ years of hands‑on experience leading paid media strategy and execution across search, social, display, programmatic, and/or video channels.
- Deep channel expertise with a proven track record of building, optimizing, and scaling high‑performance campaigns that drive measurable business outcomes.
- Advanced hands-on proficiency in paid media platforms, including Google Ads, Meta Ads Manager, DV360, Zeta Global and/or other equivalent tools.
- Demonstrated success managing budgets, pacing, forecasting, and performance reporting with accuracy and strategic rigor across multiple channels.
- Strong ability to interpret complex data sets, create dashboards and translate metrics into actionable strategies.
Technical Stack
- Excel
- Google Analytics, Adobe Analytics
- Tableau
- Google Ads, Meta Ads Manager, DV360, Zeta Global
Benefits & Compensation
- Recognition Programs and Rewards.
- Excellent health care options, including medical, dental, and vision.
- A people-first culture.
- Go Hilton: Travel Discounts Program for Hilton hotel rates worldwide.
- Perks at work: Employee Pricing platform.
- Employee Assistance Program that supports your physical and mental well-being.
- Paid Vacation Time and Paid Sick Days.
- 401(k) program with company match.
- Tuition reimbursement programs.
- Numerous learning and advancement opportunities.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.




