Boston, Massachusetts, United States Hybrid Employment USD 145,000 - 165,000 Yearly

Later is hiring a GTM Recruiter

About the Role

Later is looking for a GTM Recruiter to lead talent acquisition for our Go-To-Market teams within the creator economy. This senior role reports to the Chief People Officer and has end-to-end ownership for hiring high-impact talent across Sales, Marketing, Customer Success, and Strategy.

What You'll Do

  • Act as the GTM talent market expert, providing insight on talent movement and engagement strategies.
  • Lead market mapping across the creator economy to identify priority talent segments and competitor landscapes.
  • Design proactive pipeline strategies for high-impact GTM roles to prepare the business ahead of demand.
  • Partner with GTM leaders to shape search strategy and hiring decisions using real-time market intelligence.
  • Champion the responsible use of AI in recruiting while maintaining trust, fairness, and data integrity.
  • Lead full-cycle recruiting for senior and business-critical roles across Sales, Services, Customer Success, Marketing, and Strategy.
  • Personally manage leadership-level and hard-to-fill searches from initial outreach through close.
  • Develop proactive sourcing strategies including referrals, community-based approaches, and outbound engagement.
  • Build and maintain engaged, long-term GTM talent pipelines through consistent relationship-building.
  • Own offer strategy, negotiation, and candidate closing and onboarding in partnership with People leadership.
  • Maintain accurate, high-quality data within Later’s ATS and recruiting systems to support reporting and forecasting.
  • Track, analyze, and share recruiting metrics to inform decisions and continuously improve outcomes.
  • Act as a trusted advisor to hiring managers, coaching them on effective, inclusive hiring practices.
  • Supervise, mentor, and develop members of the GTM talent acquisition team.
  • Partner cross-functionally with People, Marketing, and Operations to strengthen employer brand and candidate experience.
  • Represent Later at Boston-area events, conferences, and universities as a credible voice in talent acquisition.
  • Stay current on GTM trends, emerging recruiting tools, and evolving hiring practices.
  • Build and maintain recruiting playbooks, frameworks, and documentation that scale with the business.
  • Benchmark Later’s talent acquisition practices against high-performing organizations and operationalize improvements.

What We're Looking For

  • 8+ years of full-cycle recruiting experience, with deep focus on GTM roles.
  • 2+ years of experience supervising, mentoring, or leading other recruiters.
  • Demonstrated success hiring senior-level or business-critical GTM talent in competitive markets.
  • Experience operating in a scale-up or high-growth environment.
  • Direct experience recruiting within the creator economy, influencer marketing, or creator-tech ecosystem is required.
  • Proven experience leading senior-level searches.
  • Demonstrated success building proactive pipelines.
  • Proven ability to partner with senior leaders and influence hiring decisions using data and market insight.
  • Strong sourcing expertise across passive talent, referrals, and community-based channels.
  • Hands-on experience leading offer strategy, negotiation, and closing conversations.
  • Track record of designing or improving structured, equitable recruiting processes.
  • Comfort using recruiting metrics and insights to prioritize work and improve outcomes.
  • Experience representing an employer externally through events, partnerships, or community engagement.
  • Proficiency with modern ATS and recruiting technology, including Greenhouse, LinkedIn Recruiter, sourcing automation tools, analytics platforms, and AI-enabled recruiting tools.
  • Exceptional communication and storytelling skills with an inclusive, consultative approach.
  • Resilient, resourceful, and energized by building long-term talent infrastructure in a fast-growing environment.

Nice to Have

  • Experience supporting multiple GTM motions (e.g., sales-led, services-led, enterprise).
  • Exposure to PE-backed or performance-driven environments.

Technical Stack

  • Greenhouse
  • LinkedIn Recruiter
  • Sourcing automation tools
  • Analytics platforms
  • AI-enabled recruiting tools

Team & Environment

Reports to the Chief People Officer. Partners closely with GTM executives including the CRO, CCO, CMO, and CSO.

Benefits & Compensation

  • Compensation: $145,000-165,000 OTE
  • All permanent team members are eligible to participate in various benefits plans as part of their overall compensation package.

Work Mode

This is a hybrid position based in Boston, MA.

We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age.

Required Skills
GreenhouseLinkedIn Recruitersourcing automation toolsanalytics platformsAI-enabled recruiting toolsfull-cycle recruitingGTM recruitingteam leadershipcreator economy recruitingscale-up environment
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About company
Later

Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks.

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Job Details
Department Human Resources
Category other
Posted 14 days ago