Solace is hiring a Growth Marketing Manager, Paid Social to own and scale our paid social acquisition engine. You will be deeply hands-on, setting strategy, managing budgets, building campaigns, launching tests, and ensuring full-funnel optimization while expanding from Meta into new channels like TikTok and Snapchat.
What You'll Do
- Own Meta performance end-to-end across campaign strategy, structure, testing, and budget allocation.
- Build a feedback loop in partnership with our integrated marketing and creative teams.
- Monitor and diagnose full-funnel performance, proactively identifying what’s driving wins and losses.
- Partner closely with our CRO Specialist to align ad messaging with landing pages.
- Own paid social tracking and measurement, including pixel/CAPI health and lead quality feedback loops.
- Collaborate with Data/Analytics to improve reporting, ensure KPI consistency, and deepen channel insight.
- Own our expansion into TikTok and Snapchat.
- Translate account performance into insights for the broader team.
- Manage and grow associate talent.
What We're Looking For
- 3–6+ years of paid social experience.
- Recent, hands-on ownership of 7-figure Meta accounts.
- Proven ability to manage and optimize campaigns toward real business outcomes.
- Deep understanding of tracking and measurement (Pixel + CAPI, event definitions, UTM hygiene, funnel reporting).
- Strong communication skills to explain performance simply and clearly to stakeholders.
- Applicants must be based in the United States.
Nice to Have
- Experience with TikTok and/or Snapchat.
- Experience in lead gen, healthcare, insurance, or other high-consideration funnels.
Team & Environment
You will work closely with our creative team and CRO Specialist, and partner with data.
Work Mode
This role is based in the United States.
Solace is a lean, mission-driven company that values intensity, urgency, precision, and heart.
