GAIN is hiring a Creative Strategist to join our Performance Business Unit in Barcelona. In this role, you will support paid media clients by driving performance-focused creative direction, identifying winning ad concepts, and turning data insights into actionable briefs and feedback.
What You'll Do
- Analyze paid media performance to identify creative trends, winning ads, and areas for improvement.
- Conduct research to support concept ideation and ensure cultural and brand relevance with performance in mind.
- Translate insights into clear, actionable briefs for design, UGC, and editing teams.
- Maintain a feedback loop on asset performance to inform future iterations.
- Collaborate with UGC creators, designers, and video editors to bring creative concepts to life.
- Review and QA creative assets to ensure they are on-brand, error-free, and performance-optimized.
- Adapt creative for different platforms and placements as needed.
- Maintain professional, friendly, and transparent communication with clients.
- Work alongside paid media teams to support the Client Lead in shaping creative strategies that align with overall client objectives.
- Collaborate closely with the Creative Strategy team, Head of Creative, Creative Director, and designers.
What We're Looking For
- 2+ years in creative strategy or performance marketing.
- Strong working knowledge of Meta Ads Manager and paid media creative performance metrics.
- Proven experience writing creative briefs and turning performance insights into clear next steps.
- Familiarity with platform-specific ad formats and best practices (Meta, TikTok, YouTube).
- Excellent communication skills—able to clearly articulate ideas, direction, and feedback.
Nice to Have
- Experience working with or managing UGC creators and creative freelancers.
Technical Stack
- Meta Ads Manager
Team & Environment
You’ll be part of the Performance Business Unit, working closely with the Creative Strategy team, Head of Creative, Creative Director, designers, UGC creators, and paid media teams.
Work Mode
This is a hybrid position based in Barcelona, Spain.
GAIN is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.
