EY is building a better working world, and we are looking for an Employer Branding Associate in Singapore to help define our story. In this role, you will leverage marketing, data analytics, and modern technologies to convey our employer brand to external audiences in a fast-paced, globally connected business.
What You'll Do
- Be the chief storyteller for EY as an Employer of Choice, driving current and new initiatives to define and convey our differentiated brand.
- Act as custodian of the Singapore Talent team’s recruitment marketing collaterals, including their development and curation.
- Conduct monthly business analysis and updates to review campaign performance and marketing ROI.
- Adopt a hands-on approach to build and maintain our employer brand and drive marketing campaigns from conception to implementation.
- Collaborate with the recruitment team to maximize the generation and capture of relevant leads.
- Lead local talent market employee research to gain insights and drive change.
- Actively benchmark and utilize market research and emerging technologies to recommend trends and innovations in the social media space.
- Manage social media content planning and asset creation for EY Singapore’s careers social media pages.
- Review and ensure that the Employee Value Proposition (EVP) of EY is conveyed in all outreach activities.
- Plan and execute innovative events and programs that foster a positive workplace culture and enhance employee engagement.
What We're Looking For
- A dynamic individual with a strong interest in building a niche marketing career within professional services.
- Results oriented with a proactive attitude, capable of thriving in a fast-paced environment.
- Possesses a resilient mindset and adopts creative approaches to problem solving, with a keen eye for detail and a creative lens.
- Proficient in integrated marketing concepts, visual identity, content management, brand strategy and social media platforms.
- A creative thinker with excellent communication skills and a strong understanding of employee engagement strategies.
- Comfortable with ambiguity and self-driven.
Nice to Have
- Good knowledge of employer branding methodologies and modern best practices.
- Outstanding written and verbal English skills, with experience in copywriting to create compelling and targeted marketing messages.
- 1-2 years of relevant experience.
Work Mode
This is a local-country role based in Singapore.
At EY, our purpose is to build a better working world by creating new value for clients, people, society and the planet.
