Scale Army is looking for an E-commerce Marketing Manager to lead strategic marketing initiatives that grow our clients' customer bases and enhance their brand presence. You will manage and optimize e-commerce marketing strategies across Shopify, Amazon, and other digital marketplaces.
What You'll Do
- Develop and implement strategies to increase sales, traffic, and conversions across Shopify and Amazon platforms.
- Manage SEO, social media marketing, email marketing, influencer, and affiliate programs to boost customer engagement.
- Oversee Amazon marketplace listings, optimize keywords, manage enhanced brand content (A+ content), and pricing strategies.
- Track and analyze metrics from websites and marketplaces, delivering actionable insights to improve performance and conversions.
- Create and manage email marketing campaigns focused on customer retention, lifecycle marketing, and promotional activities.
- Build and nurture influencer and affiliate relationships to expand brand reach and engagement.
- Conduct competitor analysis and market research to stay informed of trends and adjust strategies accordingly.
What We're Looking For
- 3+ years of experience in ecommerce and digital marketing.
- Experience ideally within health and wellness, supplements, or related DTC industries.
- Proficiency in managing Shopify and Amazon Seller Central marketplaces.
- Solid understanding of SEO, email marketing platforms (Klaviyo, MailChimp), and social media management (Instagram, Facebook, TikTok).
- Proven track record managing successful influencer and affiliate partnerships.
- Ability to interpret data, generate insights, and make strategic recommendations.
- Excellent written and verbal communication skills.
Nice to Have
- Familiarity with tools like Helium 10, Jungle Scout, Google Analytics, SEMrush, or similar.
- Previous experience with fast-growing, digitally native consumer brands.
Technical Stack
- Platforms: Shopify, Amazon Seller Central
- Email & Marketing: Klaviyo, MailChimp
- Social Media: Instagram, Facebook, TikTok
- Analytics & Tools: Helium 10, Jungle Scout, Google Analytics, SEMrush
Work Mode
This is a global remote position.
