US-Remote Remote (Country) Full-time

hq-lifeway is hiring a Director, Trade Sales

Responsibilities

  • Embody the company's mission and values with a strong commitment to faith-based work
  • Direct and expand trade retail channel partnerships in Christian retail, general market outlets like Barnes & Noble and Books-A-Million, mass market distribution via Readerlink, and ministry and specialty accounts
  • Recruit, guide, mentor, and develop the Trade Retail and Distribution Sales team, establishing clear performance standards and supporting career advancement and succession planning
  • Create and implement innovative strategic account growth plans, including selling new releases, backlist catalog, and custom publishing solutions to increase market share
  • Collaborate across departments such as Publishing, Marketing, Finance, Creative, and IT to align priorities and develop go-to-market strategies that boost sales and market share for all company brands
  • Develop and manage annual revenue budgets, forecast channel performance, and oversee expense management to ensure profitable year-over-year growth
  • Handle account negotiations including discount structures and co-op agreements, and cultivate strong relationships with account buying, marketing, and merchandising teams
  • Drive a consistent annual growth target across all domestic trade channels with full responsibility for top-line and bottom-line results
  • Travel moderately, typically overnight, with occasional seasonal peaks

Requirements

  • Bachelor's degree in Business, Sales, Marketing, Communication, or a related field
  • Over 10 years of progressive sales experience across multiple retail and distribution channels, including Christian retail, general market, mass market, and specialty or ministry partners
  • Over 7 years of sales management experience leading and developing sales teams
  • Over 5 years of experience in the publishing industry with strong market knowledge
  • Proven expertise in trade sales strategy and ability to drive revenue and market share growth across diverse channel partners
  • Strong financial and P&L acumen, including budget management and accountability for profitable revenue
  • Excellent written and verbal communication skills, with ability to present confidently to executive and external audiences
  • Moderate domestic travel, typically overnight
  • Active involvement in an evangelical Christian church

Nice to Have

  • Master's degree
  • Experience with channel forecasting, demand planning, and managing a multi-brand product portfolio
  • Existing relationships with key trade retail and distribution accounts
  • Experience using Salesforce CRM
  • Experience supporting or managing custom publishing programs

Benefits

  • Healthcare
  • Vacation and sick time
  • Holiday pay
  • Care days
  • 401(k) plan
  • Maternity and parental leave
  • Adoption assistance
  • Mission trip time

Work Arrangement

Remote position in the U.S. with occasional travel to Nashville for in-person team gatherings

Other

  • Remote position in the U.S. with occasional travel to Nashville for in-person team gatherings
  • Moderate domestic travel, typically overnight, sometimes seasonally heavy
  • Full-time employees are eligible for enrollment in comprehensive benefits plans
Job Details
Location US-Remote
Work mode Remote (Country)
Employment Full-time
Department Sales
Category other
Posted a month ago
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