IQVIA is looking for a Director, Market Research Operations to lead the Field Operations function for our Primary Intelligence team. You will oversee the delivery of quantitative and qualitative healthcare studies, ensuring high-quality fieldwork execution, strong vendor management, and operational excellence across a diverse portfolio of custom research engagements.
What You'll Do
- Manage and develop a team of research professionals responsible for leading and executing quantitative and qualitative healthcare market research studies.
- Oversee feasibility assessments for complex studies, determining panel availability, identifying vendor needs, and ensuring accurate scoping, pricing, and timelines.
- Develop and implement innovative recruitment strategies for difficult-to-source physician and HCP audiences to ensure high-quality data collection.
- Partner with client-facing Principals and internal stakeholders by providing subject-matter expertise during business development, feasibility estimation, creative solutioning, and risk assessment.
- Collaborate closely with the panel management team to optimize panel utilization and develop recommendations that improve study recruitment and data delivery outcomes.
- Source, manage, and evaluate external vendors; ensure contracts, compliance requirements, SLAs, and quality standards are met; lead the team’s adoption and use of Globality for vendor workflows.
- Provide oversight on all active fielding, monitoring project progress, resolving escalations, and ensuring accurate and timely updates across project tracking systems.
- Mentor and coach junior and mid-level researchers, fostering a culture of continuous learning, accountability, and operational excellence.
- Conduct ongoing analysis and evaluation of operational processes with the goal of increasing efficiency, speed, data quality, and scalability.
- Maintain strong working partnerships with cross-functional teams including Commercial, Strategy Consulting, Survey Programming, Panel Management, and Analytics.
- Ensure all operations follow corporate standards, compliance requirements, and best practices in primary market research.
- Stay current on industry trends, emerging methodologies, and new technologies within healthcare primary research and field operations.
What We're Looking For
- Bachelor’s Degree
- 7–10+ years of progressive experience in primary market research, with strong exposure to healthcare
- Demonstrated success leading research teams and delivering complex primary research studies
- Strong expertise in feasibility, sampling, recruitment strategy, and vendor management
- Ability to manage large project portfolios, prioritize effectively, and solve problems proactively
- Excellent communication skills, with the ability to collaborate across technical and non-technical teams
- Experience with online survey platforms (e.g., Forsta, Qualtrics, SurveyMonkey)
- Detail-oriented, organized, and committed to quality and accuracy
Nice to Have
- Master’s Degree
- Knowledge of Conformit or similar tools
Technical Stack
- Forsta, Qualtrics, SurveyMonkey, Globality
- Conformit (preferred)
Team & Environment
You will lead the Field Operations function within the Primary Intelligence team, managing a team of research professionals (onshore and offshore).
Benefits & Compensation
- Annualized base pay range: $109,900.00 - $306,200.00
Work Mode
This is a remote position requiring work hours aligned with the Eastern Time (EST) zone.
IQVIA is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by applicable law.


