Requirements
- 4+ years of experience in media buying, preferably in an agency setting or with companies providing B2B services/recruiting to software development firms.
- Experience building performance reports and presenting campaign results to clients, including attribution methodology and spend-to-pipeline analysis.
- Strong experience in paid media platforms (Google Ads, Meta Business Suite, LinkedIn Ads, programmatic platforms).
- Proven track record of managing performance marketing campaigns with a focus on results.
- Proficiency in analytics and attribution tools (Google Analytics, Meta Ads Manager, third-party trackers, etc.)
- Exceptional analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
- Self-motivated, detail-oriented, and able to work independently and as part of a team.
- Proficiency with media buying and planning tools.
Nice to Have
- Familiarity with B2B lead generation platforms such as Clutch, G2, or similar directories
Additional Information
- Continuing education, training, conferences
- Company-sponsored coursework, exams, and certifications
