StackAdapt is hiring a Digital & Demand Generation Manager, APAC to drive measurable growth across the region through strategic, data-led digital marketing. This is a strategic and hands-on role, leading the execution of regional programs and influencing APAC’s digital strategy for paid media, email, and lead generation.
What You'll Do
- Collaborate with Global Growth to localize and optimize global campaigns for APAC, ensuring relevance and efficient budget use.
- Own and execute APAC sponsorships, webinars, and digital activations end-to-end, from planning and content creation to post-event analysis.
- Manage the regional sponsorship budget and secure global approval for new paid recommendations.
- Provide strategic feedback on global digital and marketing automation plans, recommending optimizations for APAC markets.
- Collaborate closely with Product Marketing to align messaging and value propositions with APAC market nuances.
- Work with Global Growth to create and optimize digital strategies for paid and email marketing.
- Partner closely with Sales to ensure timely lead follow-up and improve the connection between marketing and pipeline growth.
- Measure and report campaign performance using analytics platforms, providing insights and recommendations to stakeholders.
- Support always-on demand generation and lead nurturing programs that fuel sustainable pipeline growth.
- Partner with content and creative teams to develop assets tailored for regional audiences and platforms.
What We're Looking For
- 7+ years of experience in digital marketing, demand generation, or campaign management, ideally within adtech, martech, or SaaS.
- Proven track record running and optimizing multi-channel digital programs that drive pipeline and revenue outcomes.
- Strong understanding of APAC market dynamics and ability to translate global strategies into locally relevant initiatives.
- Excellent program manager, with the ability to keep multiple teams aligned towards common outcomes.
- Hands-on experience with Google Analytics, HubSpot, Salesforce, HockeyStack, and digital advertising, webinar, and project management platforms.
- Excellent cross-functional collaboration skills, working fluidly between global growth teams and regional sales.
- Analytical mindset with a passion for experimentation, measurement, and continuous improvement.
- Strategic communicator comfortable executing campaigns and presenting insights to leadership.
Technical Stack
- Google Analytics
- HubSpot
- Salesforce
- HockeyStack
- Asana
- BigMarker
- LinkedIn Ads
- Google Ads
Team & Environment
Works closely with the Global Growth Team (Marketing Operations and Digital) and local sales teams.
Benefits & Compensation
- Highly competitive salary
- Retirement/ 401K/ Pension Savings globally
- Competitive Paid time off packages including birthday's off
- Access to a comprehensive mental health care program
- Health benefits from day one of employment
- Work from home reimbursements
- Optional global WeWork membership
- Robust training and onboarding program
- Coverage and support of personal development initiatives
- Access to StackAdapt programmatic courses and certifications
- An awesome parental leave program
- A friendly, welcoming, and supportive culture
- Social and team events
Work Mode
This role works locally in the city for our offices in Singapore or Sydney.
StackAdapt is a diverse and inclusive team. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with, you are welcome at StackAdapt.
