Blueprint is hiring a Copywriter, eCommerce to join our growing content team. You'll work cross-functionally to help our products and protocols stand out by distilling each product's story into essential copy that helps customers make the best decisions for their health.
What You'll Do
- Work with legal and R&D teams to develop compelling, legally compliant claims for our products and protocols.
- Work with product marketing to develop competitive differentiators.
- Distill claims into storytelling beats for PDPs, landing pages, product-focused emails, Amazon listings, and more.
- Collaborate with the SEM and paid social team for product and protocol ads.
What We're Looking For
- 3-5 years of agency or in-house copywriting experience.
- A portfolio of compelling, short-form copywriting work, ideally for brands in the health and wellness space.
- An ability to distill complex scientific principles into concise value statements.
- A demonstrated history of writing high-performing copy with a measurable impact on conversion.
- Ability to craft LLM and search-engine-friendly copy that sounds like a real human being wrote it.
- Ability to tell a riveting story in which every single syllable is essential.
- Experience writing in a regulated industry, preferably health and wellness.
Nice to Have
- SEO copywriting experience.
- Experience in nutrition, longevity science, or pharmaceutical industries.
- Experience working across email, storefront, and paid media.
Team & Environment
You'll join a small, tight-knit team and work cross-functionally with social, email, storefront, Amazon, product marketing, R&D, and legal stakeholders.
Benefits & Compensation
- Salary: $120,000-$140,000
Blueprint is an equal opportunity employer.

