PowerLines is seeking a Communications Associate to support core communications workstreams in a fast-paced startup environment. The individual will play a key role in shaping the national conversation on energy affordability by supporting media relations, research, and digital communications, while contributing to the organization’s growth as its first full-time communications hire.
What You'll Do
- Provide logistical support for reporter and multimedia partnerships, including assisting in managing partnerships, tracking relationships, updating journalist contacts and media lists, gathering materials, and scheduling
- Manage internal tracker of communications hits and media clips, including PowerLines media mentions
- Assist with development of pitches to various media outlets
- Attend relevant events and conferences
- Support initial drafting of press releases
- Evaluate trends in national and local media coverage and social media discourse (e.g., Facebook, Reddit, TikTok, NextDoor) regarding the issue of rising utility bills
- Produce research memos and other prep materials to support media interviews
- Manage internal database tracker of external media pieces focused on rising utility bills, including press clips, social media mentions, and other materials
- Support planning, research, and implementation of multimedia efforts, including short and longform video and audio content
- Develop weekly internal utility bills communications report on utility bills coverage
- Develop social media content calendar and editorial calendar to inform PowerLines’ communications-related content development
- Manage PowerLines’ social media accounts and maintain regular posting schedule
- Lead development of social and digital media posts and toolkits for PowerLines and core partners
- Support identification and collection of stories of energy consumers impacted by rising utility bills
- Support production of multimedia content as needed
- Monitor social media trends, engagement analytics, and audience insights to inform and refine communications strategies
- Coordinate digital campaigns around key announcements, events, and launches
- Draft copy for PowerLines website, newsletter, blog posts, and reports
What We're Looking For
- Scrappy team player who takes initiative
- Brings a growth mindset
- Leverages creative and strategic thinking
- Eager to wear multiple hats
- Able to manage multiple high-impact workstreams
- Maintain adaptability in a dynamic, high-velocity startup environment
Technical Stack
- TikTok
- NextDoor
Team & Environment
- Early member of the PowerLines team
- Startup environment
- Reports to Founder and Executive Director
Benefits & Compensation
- Exposure to leading national and local reporters and media outlets
- Portfolio of stimulating projects
- Ability to contribute outsized impact in an underaddressed and dynamic problem space
- Opportunity to grow PowerLines’ platform as a leading consumer voice amidst a crisis of rising utility bills
- Play a critical role in shaping the trajectory of the national energy affordability conversation
Work Mode
This position can either be hybrid or remote, based in Washington, DC.
PowerLines is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees.
