Indegene is hiring an Associate Medical Copy Writing

Indegene is hiring an Associate Medical Copy Writer to join our team. In this role, you will craft high-quality, compliant, and engaging medical content for omnichannel pharmaceutical marketing, reaching both healthcare professionals (HCPs) and patients.

What You'll Do

• Create compelling, evidence-based promotional content for HCPs and patients across multiple channels, including websites, eDetailers, webinars, emails, social media, brochures, and videos.
• Translate complex scientific and clinical data into clear, engaging, and persuasive messaging tailored to different audiences.
• Align content with brand strategy, medical positioning, and omnichannel marketing goals.
• Develop SEO-optimized medical content for digital platforms like websites, blogs, and online portals.
• Collaborate with marketing and creative teams to produce interactive content for omnichannel campaigns, such as eDetailing, mobile apps, AI-driven chatbots, and virtual events.
• Assist in developing personalized content journeys based on audience segmentation.
• Ensure all content adheres to regulatory and compliance requirements (FDA, EMA, PhRMA, etc.).
• Work closely with Medical, Legal, and Regulatory (MLR) teams to gain approvals for promotional materials.
• Maintain accuracy in referencing scientific literature and clinical guidelines.
• Work with Medical Affairs, Brand, and Sales teams to align messaging with medical and commercial objectives.
• Partner with designers, UX teams, and digital marketers to enhance content delivery.
• Monitor content engagement metrics and adapt strategies based on insights.
• Continuously update materials based on new scientific data, market trends, and HCP/patient feedback.

What We're Looking For

• Bachelor’s or Master’s degree in Life Sciences, Pharmacy, Medicine, or Journalism with a medical writing focus.
• 5+ years in medical content writing for pharma marketing, healthcare communications, or a healthcare advertising agency.
• Experience in HCP and patient-focused content creation for omnichannel marketing.
• Strong understanding of clinical research, scientific writing, and pharma promotional guidelines.
• Proficiency in English – spoken and written is a must.
• Ability to simplify complex medical concepts for non-specialist audiences.

Nice to Have

• Advanced degree (PhD, PharmD, MD).
• Knowledge of therapeutic areas like cardiology, endocrinology, oncology, or rare diseases.
• Exposure to global markets, such as US/EU markets and their approval processes.
• Familiarity with SEO, UX writing, social media marketing, and email automation.
• Experience using content management systems (CMS), CRM platforms like Veeva or Salesforce, and analytics tools.

Technical Stack

• Content Management Systems (CMS)
• CRM platforms such as Veeva and Salesforce
• Analytics tools

Benefits & Compensation

• Opportunity to innovate in digital health and omnichannel content strategies.
• A collaborative, growth-oriented environment with exposure to global campaigns.

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics.