At Channel Factory, we are looking for a strategic Account Manager - Digital Marketing to join our team. You will be a dynamic media professional responsible for managing client interactions, monitoring success, and developing growth plans within the digital video ecosystem, primarily on YouTube.
What You'll Do
- Become a power user of ViewIQ technology and execute full 360-YouTube media planning and buying.
- Serve as the main client consultant on YouTube products, targeting strategy, inventory, and buying platforms (DV360, Google Ads).
- Lead Kick-off calls and act as the single-point-of-contact for Programmatic Solutions.
- Own and grow a book of business by focusing on client retention, growth, and renewals.
- Partner with Sales and independently lead client calls to assist with up-selling.
- Create and maintain short and long-term Account Plans for each designated account.
- Monitor campaign pacing and performance, proactively address issues, and provide optimization strategies.
- Create mid-campaign and end of campaign reports, and conduct quarterly business reviews (QBR) for key clients.
- Update Salesforce for proper campaign information and revenue tracking.
- Reconcile monthly billing with Finance, ensuring accuracy and timely completion.
- Work closely with Product to improve and enhance products and the ViewIQ platform.
- Stay current with industry changes and update Inclusion List approach and methodology as needed.
- Assist in special projects as needed.
What We're Looking For
- 2+ years of YouTube, SEM, SEO, Facebook/PMDs, and/or Programmatic/Trading Desks buying experience.
- Able to help develop and set best practices and help train other team members.
- Able to track performance data, analyze results, and optimize campaigns across multiple technologies and partners.
- Experience in off-YouTube media, 3rd party, and Brand Studies.
- Strong communication skills; verbal, written, interpersonal, and presentation.
- Advanced knowledge of Excel calculations, pivot tables, and graphs.
- Able to effectively prioritize and work with little to no supervision.
- Highly organized and detail-oriented professional.
- A collaborative individual who can work both in a team and independently.
- Driven and determined to learn and adapt in a fast-paced digital world.
- Possess the highest levels of professionalism, integrity, and ethics.
Nice to Have
- Client-facing experience working with both agencies and brands.
- Google Ads, DV360, and/or Facebook certifications.
Technical Stack
- ViewIQ
- YouTube
- DV360
- Google Ads
- Salesforce
- Excel
Team & Environment
Based in the United States reporting to the SVP of Account Management/Client Solutions.
Benefits & Compensation
- Comprehensive medical benefits (Medical, Vision, Dental, and Life Insurance)
- Cell phone and Wifi Reimbursement
- Bill Spend Stipend
- Work-life flexibility
- Competitive salary
Work Mode
This position is based in the United States.
Channel Factory is an equal opportunity employer committed to diversity and inclusion, prohibiting discrimination based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other protected characteristics.
