Highwire is looking for a Vice President, Integrated Marketing to lead our Integrated Solutions marketing division. You will be responsible for setting the strategic direction for integrated marketing campaigns and driving growth through cohesive multi-channel efforts.
What You'll Do
- Develop and execute the integrated marketing strategy for Integrated Solutions.
- Lead the planning and management of cross-channel marketing campaigns.
- Oversee the alignment of messaging and branding across all marketing touchpoints.
- Analyze campaign performance and optimize strategies based on data-driven insights.
- Collaborate with sales and product teams to ensure marketing initiatives support business objectives.
What We're Looking For
- Proven experience in a senior marketing leadership role, preferably in a B2B environment.
- Demonstrated success in developing and managing integrated marketing campaigns.
- Strong strategic planning and analytical skills.
- Excellent communication and cross-functional collaboration abilities.
Work Mode
This is a remote position open to candidates based in Boston, MA; Charlotte, NC; Detroit, MI; Miami, FL; New Haven, CT; Philadelphia, PA; Raleigh, NC; or Washington, D.C.
Highwire is an equal opportunity employer.
