Hybrid

Trupanion is hiring a Trupanion VP, Brand & Integrated Marketing | SmartRecruiters

About the Role

Trupanion is hiring a VP of Brand & Integrated Marketing to develop and execute our marketing strategy, driving brand awareness, consideration, and revenue growth. You will steward the Trupanion brand, leading brand strategy, creative, campaigns, content, and social media. Your focus will be on developing differentiated storytelling across channels, products, and customer touchpoints.

What You'll Do

  • Own and evolve our brand positioning, voice, and visual identity.
  • Develop and execute integrated marketing strategies aligned with company objectives and growth targets.
  • Lead concept development and execution across all brand touchpoints.
  • Oversee content strategy, calendar, and production across platforms.
  • Build an organic social presence that’s scroll-stopping and community-building.
  • Build and mentor a high performing team and foster a culture of creativity and curiosity.

What We're Looking For

  • 15+ years of relevant marketing experience, including in-house roles for brands.
  • 5+ years in marketing leadership roles, with a track record of developing marketing plans that drive business growth.
  • Experience developing marketing programs for brands with both B2C and B2B audiences, including in regulated categories.
  • Passion for our category, company, culture, and mission.

Team & Environment

You will report directly to the Chief Revenue Officer. You’ll join a collaborative, casual, and pet-friendly environment where everyone is encouraged to be themselves.

Benefits & Compensation

  • Compensation: $155,000 - $175,000 + equity via Restricted Stock Units vesting over 4 years.
  • Full medical, dental, and vision benefits at no cost to the employee.
  • Four weeks of paid time off and 9 paid float holidays.
  • Five-week sabbatical after five years of employment.
  • Open, casual, pet-friendly, and fun office environment.
  • Free medical health insurance for your pet (1 dog or cat).
  • Paid time off to volunteer at nonprofit organizations.
  • Seattle Office Amenities: Free on-site gym, free dog walking services for office pets during business hours, free parking, and paid ORCA cards.

Work Mode

This role follows a hybrid work model and is based in the Seattle area.

Trupanion is an equal-opportunity employer and embraces diversity. We are committed to building a team that represents a variety of backgrounds, abilities, perspectives, and skills.

Required Skills
Brand MarketingIntegrated MarketingMarketing StrategyTeam LeadershipBudget ManagementBrand PositioningCross-functional CollaborationMarketing AnalyticsConsumer InsightsCampaign ManagementBrand StorytellingDigital MarketingCreative DevelopmentPerformance MarketingStakeholder Management
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About company
Trupanion

Trupanion is a leading provider of medical insurance for cats and dogs in North America. Our mission is to help loving, responsible pet owners budget and care for their pets.

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Job Details
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Posted 5 months ago