Responsibilities
- Lead the design of "Innovation Products" by building high-fidelity, logic-driven prototypes that simulate complex user journeys (e.g., AI-driven liability managers or automated debt-restructuring flows).
- Use tools like Protopie, Figma, or Framer to test advanced interactions that move beyond simple ‘click-throughs’, allowing stakeholders and users to feel the product's intelligence.
- Translate abstract product concepts into tangible prototypes used for stakeholders alignment and early research.
- Support our growth and optimization engine by designing A/B and multivariate tests focused on funnel efficiency, conversion, and user retention.
- Partner with Research and BI to conduct usability testing on both new concepts and existing features.
- Interpret qualitative friction and turn it into quantitative lift.
- Define and maintain a sophisticated visual language that balances financial trust with tech agility and business needs.
- Ensure that the visual journey from brand campaigns and marketing landing pages to product dashboards feels like a seamless, high-integrity experience.
- Act as a contributor to our design system, ensuring that visual components are scalable, accessible, and aesthetically cohesive across all business units.