EX Squared is seeking a Senior Brand Manager to lead brand strategy and marketing execution for FloridaGeneral. This is a fully remote role where you will own the brand vision and drive market growth.
What You'll Do
- Develop and execute the comprehensive brand strategy for FloridaGeneral
- Lead cross-functional marketing initiatives from concept through to launch
- Analyze market trends and consumer insights to inform brand positioning
- Manage brand budget, forecasting, and performance reporting
- Collaborate with product, sales, and creative teams to ensure brand consistency
What We're Looking For
- 7+ years of progressive experience in brand management or marketing
- Proven track record of developing and scaling successful brand strategies
- Strong analytical skills with experience in budget management and ROI analysis
- Excellent leadership and cross-functional collaboration abilities
- Experience managing a brand within a regulated industry is a plus
Work Mode
This is a fully remote position. Candidates must be authorized to work in the United States.
EX Squared is an equal opportunity employer.
