Product Marketing Alliance is hiring a Sponsorship Sales Development Representative to support our sponsorship sales team. In this role, you will generate, qualify, and nurture leads across our digital and event sponsorship portfolios. This is an excellent entry point for someone passionate about sales, events, and B2B engagement who is ready to build a career in sponsorship.
What You'll Do
- Research and identify high-potential companies and decision-makers using LinkedIn, CRM data, and sales intelligence tools.
- Conduct high-volume outreach via email, calls, and LinkedIn to book qualified meetings for the sponsorship sales team.
- Engage prospects through discovery calls to assess fit, needs, and timelines, qualifying opportunities for senior sales representatives.
- Maintain accurate records and notes in HubSpot, ensuring all leads and interactions are properly tracked and followed up.
- Partner closely with senior sponsorship executives and marketing to refine outreach messaging and target lists.
- Consistently meet weekly and monthly KPIs for qualified meetings booked, outreach volume, and lead conversion.
- Stay informed on key industry trends in SaaS, martech, and B2B events to better tailor outreach and identify new opportunities.
What We're Looking For
- Some previous experience in sales, lead generation, or outbound prospecting.
- Excellent written and verbal communication skills with confidence in engaging senior stakeholders.
- Self-motivated, resilient, and driven to exceed targets in a fast-paced environment.
- Comfortable using CRM systems (e.g., HubSpot, Salesforce) and outreach tools such as Smartlead, LinkedIn Sales Navigator, or Aircall.
- Ability to time-manage, prioritize effectively and handle multiple tasks at once, whether that’s researching, outreach, or managing replies.
- A collaborative attitude.
Nice to Have
- Experience in B2B, events, or digital media a plus.
Technical Stack
- HubSpot
- Salesforce
- Smartlead
- LinkedIn Sales Navigator
- Aircall
Team & Environment
You will support the sponsorship sales team and partner closely with senior sponsorship executives and marketing.
Benefits & Compensation
- Compensation: £25,500 - £28,000 base salary range depending on experience.
- Enhanced paid holiday: 34 days including UK Bank holidays and a day off on your birthday.
- Private Medical & Dental.
- Life Insurance: 4 x salary.
- Flexible hours policy.
- Extensive tech gear kit.
- On-demand therapy, coaching & mental fitness via Oliva.
- Heavily subsidised gym membership via Gympass.
- Cycle to work & Workplace Nursery schemes.
- Flexible benefits via the thanksBen platform (£600 annually in year 1, scaling up to £1,980+).
- Personal L&D budget (£500 annually in year 1, scaling up to £3000+).
- Volunteer & L&D Days: 1 paid day per quarter for either L&D or Volunteer activities.
Work Mode
This is a hybrid role. You can work from our London office or be based fully remote within the UK.
We are committed to creating a workplace that is free from discrimination and bias, and where everyone has equal opportunities to succeed and contribute. Unique backgrounds, experiences, and perspectives are essential for our ability to innovate and grow. Success at The Alliance is a team sport.



