Nevada State University is looking for a Social Media Specialist to manage our official social media presence and support our mission. You will produce platform-specific content, engage with our community, and collaborate across campus to elevate our brand and support recruitment.
What You'll Do
- Produce, edit, and publish multimedia content, including short-form video, photography, graphics, and written copy, for our official social media channels.
- Manage day-to-day account operations, including monitoring comments and messages, responding appropriately, and escalating sensitive issues.
- Meet with internal and external community members to gather content, fulfill project requests, and attend events for content capture.
- Collaborate with Marketing & Events, Development & Alumni, Admissions & Recruitment, and other campus stakeholders to support campaigns and communication cycles.
What We're Looking For
- Bachelor’s degree in Marketing, Communications, Digital Media, Journalism, or a related field.
- Minimum of one (1) year of professional social media experience.
- Deep understanding of social media channels including Facebook, Twitter, Instagram, YouTube, LinkedIn, and TikTok.
- Proven track record in developing social media marketing strategies and programs.
- Experience with copywriting and editing to match a defined style guide's tone, look, and voice.
- Experience capturing photos and videos for social media use.
- Knowledge of accessibility implementation in social media, including video captioning.
- Experience using social media monitoring tools.
- Proficiency in Adobe Creative Suite (Photoshop, After Effects, Premiere), Microsoft Office (Word, Excel, PowerPoint), and major social platforms.
- Eligibility to work in the United States without sponsorship.
Nice to Have
- Creative expertise on the technical aspects of social media marketing, execution, and development.
- Experience building online interaction among students, instructors, and community organizations.
- Knowledge of digital marketing.
Technical Stack
- Adobe Creative Suite: Photoshop, After Effects, Premiere
- Microsoft Office: Word, Excel, PowerPoint
- Platforms: Facebook, Twitter, Instagram, LinkedIn, TikTok, YouTube
Benefits & Compensation
- Compensation: $54,285
- Retirement match of 19.25%
- 24 annual leave days
- Beginning balance of 30 sick leave days
- 12 paid holidays
- Educational benefits
- Three health insurance plans, supplementable with FSAs or HSAs
We encourage you to highlight your background in fostering an inclusive campus culture and supporting the success of students who are historically underrepresented in higher education.
