Cologne, North Rhine-Westphalia, Germany Remote (Global) Employment

Genki is hiring a Social Media Manager & Content Creator (Digital Nomad)

About the Role

Genki is hiring a Social Media Manager & Content Creator (Digital Nomad) to build and manage our social media presence from the ground up. As the first full-time social hire at our fast-growing, fully remote startup, you will create authentic content and engage directly with the global digital nomad community.

What You'll Do

  • Create authentic, trend-driven content across platforms like Instagram and TikTok, plus static images and text.
  • Be comfortable on-camera representing the Genki brand when needed.
  • Jump on trends and viral moments quickly.
  • Mix educational content about insurance for nomads with lifestyle content the community loves.
  • Attend occasional nomad events for content creation and networking.
  • Actively participate in nomad Facebook groups, Discord servers, Reddit communities, and other online spaces.
  • Monitor conversations about Genki and the broader nomad health and insurance space.
  • Engage authentically with the community.
  • Find and connect with influencers and UGC creators in the nomad space.
  • Build genuine relationships with other content creators.
  • Leverage your existing nomad network for partnerships and collaborations.

What We're Looking For

  • A proven track record on social media, with demonstrable content you've created that performed well.
  • You are a digital nomad and connected to the community.
  • Naturally active on social media, understanding memes, platform-specific strategies, and how to feed algorithms.
  • Creative mindset with a desire for the freedom to build something from scratch.
  • Comfortable being on camera and representing our brand.
  • Excellent English writing and speaking ability.
  • Experience with basic content creation tools like CapCut and Canva.
  • Detail-oriented, with an ability to give accurate information about insurance.

Nice to Have

  • A strong existing network in the nomad community.
  • Existing connections with other nomad creators, influencers, and community leaders.

Technical Stack

  • CapCut
  • Canva

Team & Environment

You will be the first full-time social media person joining a fully remote team. This is a high-impact role with significant creative freedom to define how Genki shows up online.

Benefits & Compensation

  • Work from anywhere in the world.
  • High impact role shaping the company.
  • Creative freedom to shape Genki's social media presence.
  • Room to grow and define your role as the company scales.
  • Travel to attend occasional nomad events.
  • Compensation: Monthly flat rate + equity via virtual stock options.

Work Mode

This is a fully remote position open to candidates working from anywhere globally.

Genki believes in a future where more and more people will be nomads and world residents. Our mission is to help them stay healthy and live well wherever they go.

Required Skills
CapCutCanvaSocial Media StrategyContent CreationCopywritingVideo EditingGraphic DesignCommunity ManagementAnalyticsBrand ManagementTrend AnalysisScheduling ToolsSEODigital Marketing
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About company
Genki

Genki provides great health insurance that works all over the world for digital nomads and world residents. The company has grown from zero to covering over 60,000 nomads from all over the world.

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Job Details
Category other
Posted 8 months ago