Lincoln, CA - Remote (any location) Remote (Global) Contract $200.00 / week

Cali Fluff Co is hiring a Social Media Contractor

Responsibilities

  • Reply to comments and DMs in a warm, playful, on-brand voice
  • Reshare tagged stories and comment on tagged posts in a timely manner
  • Engage authentically in our brand community spaces
  • Flag sensitive, urgent, or unclear messages to the founder promptly
  • Contribute to our brand rep program—the founder leads it, but you’ll have a real voice in shaping how we engage our reps and dreaming up fun ways to keep them excited and involved
  • Draft captions and content concepts for review
  • Create story graphics in Canva using brand templates
  • Reel/TikTok editing/creation
  • Spot trends, seasonal moments, and community highlights worth sharing—and move quickly when something is worth jumping on
  • Track performance, plan ahead, and brainstorm fun content ideas, keeping us intentional and a few steps ahead

Requirements

  • 1–2 years managing social media for a brand, preferably e-commerce or small business
  • Fluent in Instagram, you understand how the platform works and what good engagement looks like
  • Comfortable with Canva, TikTok, Pinterest, and basic content editing tools
  • Reliable and consistent, you don’t need reminders to check in; you just show up
  • Quick on your feet, when a trend pops up or a moment is worth jumping on, you recognize it and move without waiting to be told
  • Genuinely curious and not afraid to ask questions—you’d rather ask once and get it right than guess and go sideways
  • A strong communicator who takes initiative—you proactively flag things, give ETAs when plans shift, and never go quiet when something is unclear
  • Resourceful and self-directed, you figure things out, try things, and loop in only when it actually warrants it
  • Warm, genuine communicator who can nail a brand voice quickly
  • A pet person at heart, you’ll feel right at home here

Nice to Have

  • bonus points for small business experience

Additional Information

  • Independent contractor (1099), part-time, approximately 10 hours per week
  • Compensation: $200/week flat rate, based on deliverables and services provided (not hours tracked)
  • Regular check-ins during this window (once an hour) are important to maintaining our community response standards. Content work, drafts, and other deliverables are flexible on timing.
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About company
Cali Fluff Co
Cali Fluff Co. is a joyful, heart-led pet wear brand creating intentional custom embroidered products for fluffs and the humans who adore them. We’ve built a loyal, engaged community of dog and cat lovers who genuinely love being part of what we’re creating. Community is not just a marketing channel here, it’s the brand. We’re a small, founder-run business, and this role is a meaningful one. You’ll be the consistent, warm presence that keeps our community feeling seen and cared for every single day.
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Job Details
Category management
Posted 2 hours ago