Asana is hiring an SMB Account Executive to own a dynamic book of business, driving new acquisition and customer expansion for our SMB segment in the LATAM market. You'll leverage product signals, outbound prospecting, and partner-led collaboration to grow accounts.
What You'll Do
- Own and grow your book of business: Manage a diverse portfolio of SMB accounts, balancing retention, adoption, and new revenue opportunities.
- Drive adoption and expansion: Increase product engagement, identify growth opportunities, and deliver incremental ARR across your accounts.
- Prioritize for impact: Segment your accounts and develop tailored Account Plans for high-propensity prospects with our channel partners.
- Prospect with purpose: Run persona-based and vertical-specific outbound motions targeting self-serve and white-space accounts.
- Convert inbound demand: Qualify and close opportunities generated by marketing and product qualified leads.
- Manage the full sales cycle: From discovery and solution mapping to negotiating commercial terms and closing deals, partnering with solution partners to grow the LATAM territory.
- Forecast with accuracy: Maintain weekly, monthly, and quarterly forecasts with a high degree of precision.
- Collaborate for success: Partner with Sales Programs, Channel, Marketing, and Customer Success to execute coordinated plays and deliver a best-in-class customer journey.
What We're Looking For
- 1+ years of closing experience in a high-velocity sales motion, or strong Sales Development experience with quota attainment.
- Consistently meet or exceed targets in previous roles.
- Comfortable operating in a product-led or sales-assisted model.
- Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, personalization, or decision-making.
- Skilled at targeting by persona, industry, and use case to generate high-quality pipeline.
- Able to negotiate terms, handle objections, and clearly articulate Asana’s value proposition.
- Proficient with Salesforce, Outreach, Clari, and LinkedIn Sales Navigator; disciplined in pipeline management and forecasting.
- Thrives in fast-paced environments, learns quickly, and proactively seeks out opportunities to improve.
Nice to Have
- Portuguese and/or Spanish Language speaking skills would be a preference.
- Second language is preferable.
Technical Stack
- Salesforce
- Outreach
- Clari
- LinkedIn Sales Navigator
Benefits & Compensation
- Compensation: €56,500 - €63,250 + equity
- Mental health, wellness & fitness benefits
- Career coaching & support
- Inclusive family building benefits
- Long-term savings or retirement plans
- In-office culinary options to cater to your dietary preferences
Work Mode
This role offers a hybrid work mode based in Dublin. Asana offers an exceptional office-centric culture while adopting the best elements of hybrid models to ensure global team members can work together effortlessly.
Asana is an equal opportunity employer.




