Canva is hiring a SEO Outreacher, Thailand (12 Month Contract)

Canva is looking for an SEO Outreacher, Thailand on a 12-month contract. In this role, you will focus on building high-quality backlinks and exploring brand mention opportunities to improve Canva's search visibility and market penetration in Thailand. You will execute the local strategy while contributing to global coordination, operating with significant autonomy aligned with SEO leadership priorities.

What You'll Do

• Collaborate with the Country SEO Lead and Global Outreach Lead to identify priority landing pages and set backlink targets.
• Research and build prospect lists using Canva's proven frameworks: guest posting, resource page insertions, and broken link building.
• Analyze competitor backlink profiles to uncover replicable opportunities.
• Write personalized, culturally fluent outreach emails that resonate with Thailand publishers and editors.
• Manage end-to-end outreach workflows: initial contact → follow-ups → negotiation → placement → relationship maintenance.
• Build authentic, long-term relationships with website owners, journalists, and content creators.
• Ensure all backlinks meet Canva's strict white-hat quality standards.
• Report monthly on progress toward goals, flagging risks or blockers proactively.
• Identify key platforms where our brand can gain beneficial recognition and create outreach initiatives.
• Support the Country SEO Lead with content optimization, technical SEO tasks, or strategic projects as needed.
• Stay connected to Thailand's community, marketing, partnerships, and product teams to spot opportunities.
• Utilize AI tools for tasks like research, drafting communications, and analyzing responses.
• Design and execute A/B tests on outreach tactics: messaging angles, email formats, and follow-up timing.
• Share experiment findings with the global team via written reports, presentations, or team workshops.

What We're Looking For

• Native Thai speaker with business-level English.
• Deep understanding of Thailand's digital publishing landscape, content creator ecosystem, and outreach norms.
• 1-2 years experience in link building, digital PR, content marketing, or related outreach-focused roles.
• Basic understanding of how search engines work and what makes a high-quality backlink.
• Comfortable using AI tools for drafting, research, and analysis.
• High attention to detail—able to closely follow detailed written instructions and quality standards.
• Organized and systematic in tracking outreach activity, managing contacts, and reporting progress.
• You don't wait for instructions—you propose optimizations, identify opportunities, and solve problems resourcefully.

Nice to Have

• Familiarity with SEO tools (Ahrefs, Google Search Console, Screaming Frog).
• Basic understanding of how LLMs work.

Technical Stack

• SEO tools (Ahrefs, Google Search Console, Screaming Frog)
• AI tools

Team & Environment

You will be part of the Logged Out Experience (LOX) Group and International Supergroup, working in a dual alignment model. You will report to both the Thailand SEO Country Lead and the Global Outreach Lead.

Work Mode

This is a local-country position based in Thailand.

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