Sigma Marketing LLC is hiring a Senior SEO Team Manager to own and drive the search engine optimization strategy for a growing portfolio of iGaming platforms targeting the US market. This role is pivotal for scaling organic traffic, visibility, and domain authority by blending strategic direction with hands-on execution.
What You'll Do
- Translate SEO goals into actionable roadmaps with clear KPIs and accountability.
- Oversee day-to-day implementation of on-page, off-page, and technical SEO initiatives.
- Provide hands-on stewardship of SEO performance across sites, from audits to rankings.
- Act as the primary SEO point of contact for development, content, and product teams.
- Mentor and guide SEO Specialists and freelance contributors.
- Ensure SEO is fully integrated into publishing workflows, site launches, and product updates.
- Conduct and manage technical SEO audits, fixing crawl, indexation, speed, and Core Web Vitals issues.
- Optimize page elements including metadata, schema markup, internal linking, and URL structure.
- Drive implementation of best practices for mobile-first indexing, canonicalization, and international SEO.
- Develop and support scalable backlink strategies including guest posting and outreach.
- Ensure keyword targeting aligns with search intent, content depth, and competitive gaps.
- Oversee content audits, SEO briefs, and organic performance analysis.
- Monitor and report SEO KPIs using tools like GA4, GSC, Ahrefs, SEMrush, and Looker Studio.
- Adjust strategies based on data insights and algorithm changes in key iGaming regions.
- Stay ahead of industry trends, competitive shifts, and emerging SEO opportunities.
What We're Looking For
- 3–5+ years of hands-on SEO experience.
- 2–3 years in a lead or managerial capacity.
- Minimum 3 years of SEO experience specifically within the iGaming industry (casino, sportsbook, affiliate projects) focused on the US Market.
- Deep familiarity with SEO tools: Ahrefs, SEMrush, Screaming Frog, GSC, and GA4.
- Working knowledge of HTML, CSS, WordPress, and SEO-specific developer collaboration.
- Strong grasp of Core Web Vitals, E-E-A-T principles, and SEO risk management.
- Ability to manage multiple projects, balance team dynamics, and deliver measurable outcomes.
- Excellent communication, reporting, and stakeholder management skills.
Technical Stack
- SEO Tools: Ahrefs, SEMrush, Screaming Frog, Google Search Console (GSC), Google Analytics 4 (GA4), Looker Studio
- Web Technologies: HTML, CSS, WordPress
Team & Environment
You will work alongside content teams, developers, and senior leadership. A key part of the role involves mentoring SEO Specialists and freelance contributors.
Benefits & Compensation
- Competitive salary with monthly performance-based bonuses.
- Fully remote, flexible work environment.
- Direct impact on high-growth iGaming products.
- Autonomy to shape and execute your SEO approach.
- A collaborative, data-driven, and entrepreneurial company culture.
Work Mode
This is a fully remote position open to candidates based in Eastern Europe, the Caucasus, and the surrounding region.
