About the Role
Role details below.
Responsibilities
- Own and scale DoiT’s paid digital acquisition strategy across key channels.
- Manage and optimize paid ad campaign structure, targeting, and performance to drive qualified leads and pipeline.
- Own the relationship and performance management of paid media agencies and freelance specialists.
- Partner with agencies and freelancers to achieve lead generation targets and continuously improve campaign performance.
- Own and execute Account-Based Marketing (ABM) strategy.
- Manage the paid media budget in partnership with global and regional marketing teams and with Cloud providers (AWS and Google) to optimize the utilization of Marketing Development Funds (MDFs).
- Partner with internal teams and vendors to develop and launch campaign assets.
- Track and report on paid ads and ABM performance weekly, identifying insights and optimization opportunities.
- Collaborate with marketing, sales, and other stakeholders to align growth initiatives with revenue goals.
Benefits
- Unlimited Vacation
- Flexible Working Options
- Health Insurance
- Parental Leave
- Employee Stock Option Plan
- Home Office Allowance
- Professional Development Stipend
- Peer Recognition Program
Work Arrangement
Remote (Country)