This client-facing role leads public relations initiatives for organizations in healthcare, health-tech, life sciences, and medical devices. The individual shapes strategic communications, manages media and analyst outreach, mentors team members, and delivers measurable impact through integrated campaigns. They serve as a trusted advisor to clients, guiding strategy and execution under pressure while fostering collaboration across teams.
Responsibilities
- Direct the tactical implementation of PR initiatives, including media and analyst relations, award submissions, speaking engagements, and content development.
- Oversee projects from ideation to completion, ensuring alignment with strategic objectives, timelines, and financial parameters.
- Lead routine client communications, including facilitating weekly PR check-ins and serving as the primary point of contact.
- Act as a dependable strategic advisor to clients, providing guidance even in fast-moving or high-pressure situations.
- Design and present quarterly PR campaigns and strategic plans, integrating creative concepts, industry developments, and thought leadership.
- Monitor competitor activity to identify timely opportunities for client positioning and commentary.
- Contribute to media training sessions by developing key messages and managing follow-up activities.
- Develop budget proposals and allocate team resources to meet client demands effectively.
- Lead media outreach efforts, leveraging established relationships with at least 10 major healthcare, health-tech, and business publications.
- Create and deliver compelling, proactive media pitches that generate coverage and deliver measurable outcomes.
- Identify emerging media trends and share insights across teams to inform strategy and inspire innovation.
- Use digital and social platforms strategically to extend the reach of earned media and engage influencer networks.
- Support influencer campaigns by integrating content and amplification strategies.
- Evaluate the ROI of communications efforts using data analytics to refine future strategies.
- Coach junior team members to strengthen media outreach skills and relationship-building capabilities.
- Develop strategic content for PR campaigns and broader communications programs.
- Write and edit high-impact materials such as press releases, media pitches, and Q&As.
- Prepare award submissions and speaking abstracts with a focus on impact and relevance.
- Produce contributed articles, blog posts, and executive bios to support client visibility.
- Develop fact sheets, backgrounders, briefing books, and internal client communications.
- Maintain clear, timely, and professional communication with clients and internal teams.
- Create compelling, media-ready pitches that consistently secure placements.
- Lead performance reporting using analytics tools to assess results and guide strategy adjustments.
- Present campaign performance and insights confidently to clients.
- Collaborate with cross-functional teams to ensure cohesive service delivery.
Requirements
- 3–5 years of agency experience in public relations or communications
- Professional background in healthcare, health-tech, life sciences, or medical technology
- Proven ability to build media relationships and secure high-impact media placements
- Strong writing and editing skills across diverse formats and audiences
- Experience managing multiple client priorities and leading daily account operations
- Comfort interpreting data, analytics, and measuring communications ROI
- Demonstrated initiative, collaboration, and leadership potential
Tech Stack
Analytics tools, AI tools
Benefits
- Competitive salary with merit-based growth opportunities
- Flexible hybrid work model aligned with personal schedules
- Generous vacation policy with extended summer and winter breaks
- Early Friday log-off through the Empower Hours program
- 401(k) plan with employer match
- Comprehensive medical, dental, and vision insurance with FSA options
- Paid parental leave
- Commuter benefits
- Annual stipend for books, events, or learning experiences
- Monthly technology reimbursement
- Wellness program supporting mental and physical health
- Donation matching program
- Mentorship and professional development programs
- Monthly recognition and team celebrations
- Employee and new business referral bonuses
- Quarterly team events and gatherings
- Dog-friendly office environment
- Supportive, inclusive, and collaborative workplace culture
Compensation
The salary range is $63,000 to $90,000, with final offers determined by education, experience, skills, training, internal equity, and regional market data. Includes a competitive benefits package with medical, dental, and vision coverage, 401(k) matching, generous paid time off, and additional perks.
Work Arrangement
Hybrid work model; candidates near New York or San Francisco follow a two-day weekly in-office schedule, while fully remote roles are available in specified states including California, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Washington, D.C.
Team
Part of the Health team; collaborates with junior staff and cross-functional departments; reporting structure not specified.
- Team Empowerment
- Growth Mindset
- Inclusion Always
- Fierce Distinction
Additional Information
- Candidates must live in one of the listed states at the time of hire.
- The role includes involvement in new business development and thought leadership efforts.
- The organization promotes an inclusive environment regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion, or abilities.
- Personal accountability, high standards, and strong motivation are core expectations.
- Regular interaction with clients and internal teams requires strong communication and leadership abilities.
- Professional growth is supported through mentorship, stipends, and learning opportunities.
Not mentioned