Shape the future of developer tools through strategic marketing
As Product Marketing Manager for WebStorm, you’ll play a central role in defining how this powerful IDE is positioned and perceived. You’ll craft clear, authentic messaging that speaks directly to developers, ensuring alignment across product updates, campaigns, and content.
What You’ll Do
- Develop and refine product positioning that reflects both technical capabilities and market needs.
- Lead end-to-end launch planning for new features and releases, coordinating across teams to ensure timely, impactful rollouts.
- Translate complex product functionality into accessible, benefit-driven narratives for websites, newsletters, and release communications.
- Build and manage a content calendar to keep marketing efforts synchronized and on schedule.
- Use customer feedback and market data to guide messaging improvements and content priorities.
- Measure campaign performance and adapt strategies to improve results over time.
- Collaborate with product, research, advocacy, and sales teams to maintain alignment and drive execution.
- Support the creation of high-impact marketing materials that educate and engage technical audiences.
What We’re Looking For
- Minimum of three years in marketing or product marketing, preferably in software or technology.
- Strong written and verbal communication skills in English.
- Proven ability to design and deliver strategic marketing initiatives with measurable impact.
- Comfort working with data to inform decisions and optimize performance.
- A creative mindset with a focus on results and clear execution.
- Self-driven with strong organizational skills and a history of delivering projects on time.
Nice to Have
- Experience marketing B2B or technical products.
- Familiarity with coding or modern web development workflows.
- Understanding of developer communities and what motivates them.
