Remote (Global) Full-time

Phantom is hiring a Product Marketer

About the Role

Phantom is looking for a Product Marketer to drive the strategy and execution of marketing campaigns across all product work streams. You will be responsible for defining positioning and messaging, analyzing market trends and target audiences, and working cross-functionally to ensure successful product launches and customer adoption.

What You'll Do

  • Develop and execute go-to-market campaigns for new products and features, including target audience identification, creative brief development, brainstorm facilitation, creative direction, copywriting, and performance reporting.
  • Translate features and use cases into audience-specific benefits that clearly articulate the product's value proposition and differentiate it from competitors.
  • Work with growth and design teams to develop marketing assets including videos, static assets, social posts, and blog posts to educate and engage users.
  • Monitor key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and make data-driven adjustments.
  • Collaborate cross-functionally to identify and prioritize opportunities, projects, and processes to maximize efficiency and effectiveness.

What We're Looking For

  • 5+ years experience as a full-time Product or Content Marketer.
  • Proven track record of managing all aspects of successful marketing campaigns for products or services used by millions of users.
  • Excellent communication and storytelling abilities to convey product benefits effectively.
  • Understanding of marketing principles and digital marketing tactics.
  • Creative thinking to develop innovative marketing strategies and content.
  • Excellent written and verbal communication skills.
  • Data-driven, comfortable interpreting data to generate insights and inform creative decisions.
  • Proven ability to influence cross-functional teams without formal authority.

Nice to Have

  • Passion and demonstrable knowledge in web3 and crypto. Ideally use dApps (ex. DeFi, NFT marketplaces) on a semi-regular basis.
  • Experience in crypto.

Team & Environment

Work cross-functionally with product, engineering, design, and leadership.

Benefits & Compensation

  • Compensation: $150,000 to $180,000 + equity.
  • Competitive salary and equity.
  • Comprehensive insurance (medical/dental/vision) — 100% covered.
  • Stipend for your ideal remote set-up.
  • Flexible hours and a supportive remote environment.
  • Unlimited vacation.
  • 401(k) retirement plan.
  • Monthly wellness benefit.
  • Weekly meal benefit.
  • Global off-sites.

Work Mode

This is a remote position.

We are a team of experienced builders in the blockchain and crypto industry. We strongly encourage candidates of all different backgrounds to apply. We believe that our work is stronger with a variety of perspectives, and we’re eager to further diversify our company. We’re committed to building an inclusive, supportive place for you to do the best work of your career.

Required Skills
Product MarketingGo-to-Market StrategyMarket ResearchCompetitive AnalysisMessaging & PositioningContent CreationCross-functional CollaborationCrypto/Web3 Industry KnowledgeUser & Developer Community Engagement
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Performance pay that rewards your skills

Iglu's revenue-sharing model means top performers earn significantly more than traditional salaries. Choose your projects, deliver great work, and see it reflected in your pay.

Revenue-sharing compensation
Project choice & autonomy
International client base
Career growth support
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Top earners exceed market rate
About company
Phantom

Phantom is the modern money app used by tens of millions around the world. The product combines everything people need to manage, spend, and grow their money in one simple, intuitive experience, bringing all the control and flexibility of crypto-powered finance into mainstream consumer finance.

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Job Details
Category product
Posted 8 months ago