About the Role
Lead the product strategy and roadmap for direct mail, aligning with business goals and market needs while managing a team and working closely with engineering, design, and marketing partners.
Responsibilities
- Define and execute the product vision for direct mail offerings
- Collaborate with engineering and design teams to deliver scalable solutions
- Identify market opportunities and customer pain points through research
- Prioritize product backlog based on business impact and technical feasibility
- Develop go-to-market strategies in partnership with marketing and sales
- Monitor key performance metrics to assess product success
- Lead cross-functional initiatives to improve delivery speed and quality
- Translate customer feedback into actionable product improvements
- Manage timelines and deliverables across multiple product cycles
- Work with legal and compliance teams to ensure regulatory alignment
- Facilitate stakeholder communication across departments
- Drive innovation in personalization and targeting capabilities
- Evaluate emerging technologies for integration into the product suite
- Maintain deep understanding of competitive landscape
- Ensure product scalability and operational efficiency
- Support integration of new features with legacy systems
- Champion user experience best practices
- Lead product discovery and validation processes
- Coordinate with data analytics teams for insights generation
- Oversee product documentation and training materials
Compensation
Competitive salary and performance-based incentives
Work Arrangement
Hybrid work model with flexible scheduling
Team
Part of the product leadership team reporting to the Chief Product Officer
About the Team
This role is embedded within a growing product division focused on marketing solutions that bridge physical and digital experiences. The team values experimentation, customer empathy, and operational excellence.
What We Value
We prioritize clear communication, data-driven decisions, and a deep understanding of customer workflows. Innovation is balanced with practical execution and long-term sustainability.
Not available for this position
