Careers at Eucalyptus is hiring a Performance Creative Strategist to shape the creative strategy for one of the fastest-growing health brands in the world. You’ll operate at the intersection of ideas, performance, and psychology, turning insights into ads that stop thumbs, spark emotion, and drive results.

What You'll Do

Support the development of creative ad concepts for Meta, YouTube, and other channels like TV and OOH.
Help write and refine briefs and scripts, ensuring concepts align with customer psychology and platform context.
Review ad performance to extract learnings and creative recommendations alongside senior team members.
Coordinate feedback loops with designers, editors, and media buyers to support ongoing creative iteration.
Track learnings from past campaigns and contribute to frameworks that capture what’s working.
Assist with weekly performance reporting, highlighting key wins, learnings, and opportunities.

What We're Looking For

2–4 years’ experience in creative strategy, performance marketing, content, or copywriting.
A strong interest in consumer behaviour, ad psychology, and why creative performs.
Ability to interpret performance data and connect it back to creative decisions.
Experience contributing to briefs, concepts, or scripts for paid social or video content.
Comfortable collaborating with designers, editors, and media teams.
A learning mindset and comfort working in an iterative, fast-moving environment.
Curiosity about culture, social platforms, and content trends.
You thrive in ambiguity and move fast: You’re energised by the unknown, not paralysed by it. You bias toward action, adapt quickly, and focus on outcomes over process.
You act like an owner: You take full responsibility for results, care deeply about the quality of your work, and hold yourself to a high standard.
You balance precision and pace: You know when to optimise for speed and when to zoom in on the details.
Relentlessly curious and always learning: You seek out patterns, dive into the why, and iterate fast.

Nice to Have

Experience in healthcare, subscriptions, or other high-consideration, regulated, or trust-based consumer markets.

Benefits & Compensation

Be an owner – Your own stake in the business with our employee options program.
Invest in your growth – Annual development budget plus 3 days of professional development leave.
Work flexibly – Hybrid setup with 3 days a week in our Old Street office, designed for focus and collaboration.
Support your well-being – Private health insurance through Vitality or opt for a monthly wellness allowance.
Take time off – 25 days of holiday, enhanced parental leave and work from anywhere 3 weeks per year.
Join a connected team – A vibrant office culture with regular socials, clubs, after-school sport, and seasonal events.