Candid Health is hiring a Marketing Operations Manager

Candid Health is hiring a Marketing Operations Manager to own and optimize our end-to-end marketing technology stack, performance measurement, and go-to-market execution infrastructure. This role sits at the intersection of Marketing, Revenue Operations, Sales, and Finance, ensuring our marketing activities are measurable, scalable, and directly aligned with revenue goals.

What You'll Do

• Own the architecture, integration, and ongoing optimization of the full martech stack, including HubSpot, Salesforce, and adjacent tools.
• Ensure seamless data flow across marketing, sales, and revenue systems with clear source-of-truth definitions.
• Evaluate, rationalize, and introduce new tools as needed, balancing innovation with stack simplicity and ROI.
• Design and maintain lead scoring, routing, and lifecycle frameworks that reflect real buying behavior.
• Own multi-touch attribution models that accurately reflect marketing's influence across long sales cycles.
• Build clear frameworks for understanding channel performance, campaign effectiveness, and incremental pipeline and revenue impact.
• Establish executive-ready dashboards that tie marketing activity to pipeline, ARR, CAC, and payback.
• Partner with Demand Gen and Sales to design and operationalize ABM programs (1:few, 1:many, and 1:1).
• Support account selection, tiering, scoring, engagement tracking, and reporting for ABM.
• Partner with Finance to align spend, forecasting, and performance reporting.
• Establish best practices for campaign setup, naming conventions, data hygiene, and reporting consistency.
• Act as the steward of marketing data quality and operational discipline.
• Document processes and enable the broader marketing team to operate efficiently at scale.

What We're Looking For

• 5-7 years in Marketing Operations, RevOps, or GTM Operations in a B2B SaaS environment.
• Deep hands-on experience with HubSpot and Salesforce in complex sales environments.
• Proven success supporting demand generation, ABM, and revenue reporting at scale.
• Highly collaborative style with credibility across Marketing, Sales, RevOps, and Finance.
• Comfortable operating at both the executive strategy level and in-platform execution.

Technical Stack

• HubSpot
• Salesforce

Team & Environment

Sits at the intersection of Marketing, Revenue Operations, Sales, and Finance. Our culture features minimal hierarchy and titles, with broad ranges of experience represented within roles.

Benefits & Compensation

• Salary range: $117,000 - $140,000 USD
• Equity: We heavily value the potential upside from equity in our compensation package.

Work Mode

This is a hybrid position open to candidates in New York City, San Francisco, or Denver.

Candid Health is an equal opportunity employer.