AccorHotel is hiring a Marketing Manager to lead and execute integrated marketing strategy for the hotel. You'll drive brand awareness, revenue growth, market share, and guest engagement across Rooms, Meetings & Events, and Food & Beverage segments by blending creativity with commercial acumen, using data insights to optimise campaigns.
What You'll Do
- Formulate comprehensive marketing strategies aligned with the hotel's objectives, target audience, and brand identity.
- Lead a small marketing team and collaborate with cross-functional departments, such as sales, revenue management, and operations.
- Ensure consistent brand messaging and visual identity across all marketing channels.
- Oversee digital marketing initiatives, including website optimisation, SEO, PPC advertising, email marketing campaigns, and social media management.
- Plan and execute advertising campaigns to increase brand awareness and generate leads, room nights, and revenue.
- Create compelling and engaging content for various marketing channels, such as websites, blogs, social media platforms, and email newsletters.
- Manage agency, media and supplier partnerships.
What We're Looking For
- Minimum 3–5 years’ experience in a marketing role.
- Demonstrated experience managing integrated marketing campaigns with measurable commercial outcomes.
- Strong understanding of digital marketing, performance analytics and CRM platforms.
- Experience managing budgets and reporting on ROI.
- Proven ability to collaborate cross-functionally and influence senior stakeholders.
- Excellent copywriting, communication and brand storytelling skills.
- A strategic mindset balanced with creativity and attention to detail.
- A genuine passion for luxury hospitality and guest experience.
Nice to Have
- Experience ideally within hospitality, luxury, tourism or lifestyle sectors.
Team & Environment
You'll lead a small marketing team and serve as a key member of the commercial leadership team, collaborating closely with Sales, Revenue, Operations and Accor regional teams. You'll report to the Director of Sales & Marketing.
Benefits & Compensation
- Global accommodation and dining discounts for you, your family and friends.
- Complimentary hotel stay package to celebrate your work anniversary.
- Secure parking in the centre of Brisbane for only $10 per day.
- Direct access to Central train station.
- Complimentary meals in the ambassador dining room.
- Laundered uniforms and dry cleaning of duty attire.
- Access to wellbeing programs and learning platforms.
- Leadership development pathways, global mobility opportunities and industry-leading training programs.
Work Mode
This is an onsite position located in Brisbane, Australia.
AccorHotel cultivates a culture where you belong in a place where you can be yourself and love what you do. We provide support to realise your true potential and value contributions, innovation and commercial thinking. We empower ambassadors to bring ideas that elevate performance and create personalised guest experiences.
