Spotted Zebra is seeking a Marketing Lead for a parental leave cover to play a pivotal role in driving our strategy and execution. You'll collaborate across executive leadership, sales, product, and customer success in this hands-on, high-impact role where strategic thinking meets execution—from shaping product narratives to optimising marketing channels.

What You'll Do

Own and execute the overall marketing strategy to deliver marketing qualified leads, sales pipeline, and revenue.
Lead product and feature launches, including messaging, positioning, website landing pages, press engagement, social media content, internal announcements, and collateral.
Create and optimise sales decks, one-pagers, digital sales room content, executive summaries, competitor insights, and demo updates.
Assist executives with creation of social media content, and secure/develop brand/product aligned content for podcasts and event materials.
Support customer success by writing award submissions, case studies, and customer communications.
Produce articles, white papers, guides, webinars, videos/animations, and LinkedIn content to drive engagement and thought leadership.
Plan and execute owned and sponsored events, including concept ideation, agendas, branding, collateral, and coordination with organisers and internal teams.
Maintain consistent messaging across website, digital assets, email signatures, LinkedIn headers, and internal templates; optimise website for SEO and lead generation.
Manage analyst relations submissions and briefings to maintain visibility with key industry analysts.
Oversee marketing tools, contractors/agencies, and track campaign performance and budgets. Utilise AI to enhance marketing initiatives and output.
Monitor social listening, surface actionable insights, and continuously improve marketing initiatives.

What We're Looking For

Proven experience owning and executing a full marketing strategy to drive leads and revenue.
Strong background in hands-on content creation across multiple formats: sales collateral, articles, webinars, video, and social media.
Expertise in leading product launches, from messaging and positioning to launch execution.
Experience managing marketing tools, agencies, budgets, and campaign performance tracking.
Ability to collaborate effectively with executive leadership, sales, product, and customer success teams.
Skill in maintaining brand consistency across all digital and internal assets.
Experience with SEO optimisation, analyst relations, and event planning.

Team & Environment

You'll be part of a lean, highly collaborative Commercial team at Spotted Zebra. We create a culture in which our team thrives and gallops ahead. We roam free and empower our dazzle, we brighten the trail with our positive mindset and encouragement of others.