Responsibilities
- Develop and oversee the company’s brand and marketing strategy by analysing trends and evaluating past marketing efforts.
- Manage and coordinate content strategies in collaboration with social media and performance marketing agencies.
- Plan and execute online and offline marketing campaigns, promotions, and events.
- Work closely with the operations team to ensure smooth campaign execution.
- Lead and guide marketing working students handling social media-related tasks.
- Maintain an overview of all marketing-related activities and manage projects independently.
- Drive hands-on execution of marketing initiatives from concept development to implementation.
- Ensure brand consistency and alignment across all marketing channels.
Requirements
- Minimum of 3 years of experience in marketing, preferably in the hospitality, food & beverage, or retail industry.
- Strong project management skills with the ability to handle multiple marketing initiatives simultaneously.
- Experience working with or managing external agencies, including social media, performance marketing, and design.
- Ability to develop and oversee content strategies for various marketing channels.
- Hands-on approach with the ability to execute campaigns from start to finish.
- Strong analytical skills to evaluate marketing trends and previous marketing efforts.
- Experience planning and executing promotional events and campaigns.
- Excellent communication and interpersonal skills to collaborate effectively with internal teams and external partners.
- Proficiency in digital marketing tools, social media platforms, and marketing analytics.
Nice to Have
- Understanding of Indian or German culture is a plus.
Benefits
- stable employment
- competitive compensation
- career growth
- access to a community of 25k+ like-minded marketing professionals
Additional Information
- Ability to work aligned to CET business hours
