Sezzle is looking for a Marketing Director to lead our marketing team and own the integrated cybersecurity go-to-market motion. You will set the pipeline strategy, own the integrated GTM calendar, and drive performance against pipeline targets across demand generation, ABM, digital conversion, and competitive campaigns.
What You'll Do
- Own and evolve our security narrative and positioning for technical buyers and business stakeholders.
- Translate complex topics like software supply chain security into crisp messaging and differentiated value.
- Own the integrated GTM calendar across campaigns, events, webinars, launches, outbound alignment, and partner activity.
- Drive performance against outcomes including pipeline, SAL volume, demo requests, and CAC efficiency.
- Lead Demand Gen programs spanning events, webinars, website conversion, paid search/social, competitive displacement, and outbound alignment.
- Build and run tiered ABM across must-win accounts (Tier 1 / Tier 2 / Tier 3).
- Equip Sales to win technical evaluations with battlecards, competitive talk tracks, objection handling, and proof points.
- Build marketing assets that support the security buying process: evaluation guides, ROI narratives, and use cases by vertical.
- Lead website optimization as the central conversion point for events, outbound, ABM, and campaigns.
- Partner cross-functionally to launch Product-Led Pipeline Growth (PLPG) programs that put product experiences earlier in the buyer journey.
- Drive TOFU Intelligent Automation efforts to unify web, outbound, and events into one measurable funnel.
- Manage analyst relationships and executive communications; lead PR + thought leadership that reinforces market authority.
- Serve as Marketing COE lead, creating repeatable playbooks, templates, and documented standards to scale execution.
What We're Looking For
- 7–10+ years in B2B SaaS marketing
- Experience marketing cybersecurity or highly technical products strongly preferred
- Proven ownership of demand gen and ABM with measurable pipeline impact
- Track record building GTM programs across campaigns, events/webinars, and digital conversion
- Strong marketing operations mindset: planning, reporting, attribution, and funnel optimization
- Excellent writing, messaging, and stakeholder management skills
- Fluency and experience leveraging AI tools and strategies in marketing campaigns and operations
Nice to Have
- Experience with product-led or product-assisted pipeline programs (interactive demos, product tours, PQL signals)
- Familiarity with modern security topics like software supply chain risk, SBOM, vulnerability workflows, and regulated-industry compliance pressures
- Experience running analyst relations and/or security PR programs
Team & Environment
You will manage a team spanning content, field/events, and outbound support, including a Content Marketing Manager, Field Marketing Specialist, and Business Development Representative (BDR). You will report directly to the CRO.
Benefits & Compensation
- Equity
- Comprehensive benefits package
- Tier 1 (San Francisco, New York, Seattle): $225,000 - $240,000
- Tier 2 (All Other Locations): $169,000 - $206,000 + equity
Work Mode
This is a remote position.
We are proud to be an Equal Employer Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.



