Invivoscribe is hiring a Marketing Content Writer to translate complex scientific and technical information into compelling, high-impact content. You will be responsible for creating content that drives demand, accelerates product adoption, supports revenue growth, and positions the organization as a scientific thought leader.
What You'll Do
- Own end-to-end content asset creation and work closely with product managers to translate UVP, customer pain points, competitive differentiation, and product solutions into impactful content.
- Create, update, and own specialized and go-to-market content across channels for healthcare and technical audiences, including website copy, presentations, newsletters, articles, emails, ads, social posts, customer communications, white papers, technical guides, application notes, webinars, video scripts, and thought leadership pieces.
- Develop product and campaign assets such as launch plans, go-to-market timelines, one-pagers, spec sheets, comparison charts, FAQs, training materials, nurture/drip sequences, and sales enablement materials.
- Plan, execute, and optimize multi-touch campaigns to support lead generation by defining messaging frameworks, content calendars, and conducting A/B testing.
- Collaborate with a graphic designer, web developer, and external agencies to optimize website content for SEO/GEO/AEO, ensuring all pages are current and aligned with broader marketing and sales initiatives.
What We're Looking For
- Bachelor’s degree in a life science, marketing, communications, or a related creative discipline.
- Typically, 3+ years of relevant marketing experience.
- Proven B2B copywriting and storytelling skills, with experience in content marketing, campaign planning and execution, demand generation, and marketing funnel strategy.
- Experience creating sales enablement content that supports pipeline growth and revenue goals.
- Working knowledge of SEO, SEM, and GEO best practices.
- Proficient in Microsoft Office Suite (Word, Outlook, Excel and PowerPoint) and other marketing or content tools.
Nice to Have
- Strong preference for oncology or diagnostics background.
Technical Stack
- Microsoft Office Suite (Word, Outlook, Excel, PowerPoint)
- Other marketing or content tools
Team & Environment
You will collaborate with a graphic designer, web developer, and external agencies.
Benefits & Compensation
- Beautiful modern facility centrally located in San Diego County.
- Flexible scheduling and telework options.
- Welcoming breakroom with hosted hot/cold beverages and healthy convenience foods.
- Available micro-market.
- Positive workplace culture with an emphasis on support, respect and belonging.
- Diverse and inclusive work environment.
- Competitive pay.
- Discretionary bonus program.
- Incentive stock options.
- Generous benefit options.
- 401k with a fully vested employer match.
- Generous time off benefits.
Work Mode
This is a hybrid position based in San Diego County.
Invivoscribe is an Equal Opportunity Employer.
