Jobgether is looking for a Manager, Field Marketing to serve as a key driver of local marketing initiatives, working closely with franchisees, territory operators, agencies, and internal teams. You will build effective strategies that fuel same-store sales growth and enhance customer engagement, ensuring alignment with national strategies while tailoring initiatives to meet regional needs.
What You'll Do
- Drive sales growth by developing and executing local marketing plans aligned with national brand strategy.
- Establish and manage marketing budgets, media plans, and agency partnerships, ensuring effective performance and compliance.
- Provide marketing leadership and guidance to franchisees, operators, and agencies, serving as a trusted advisor.
- Oversee approval processes for creative and marketing materials to ensure proper trademark usage.
- Collaborate with operations teams to align strategies with business goals and deliver measurable results.
- Create tools, programs, and best practices that support local promotions and maximize participation in national initiatives.
- Monitor, analyze, and report on market performance, sharing insights with stakeholders to improve campaigns.
- Support franchisee fundraising programs, new store openings, and key regional events.
- Present strategies, results, and recommendations at leadership meetings, workshops, and conferences.
What We're Looking For
- Bachelor’s degree in Marketing, Business Management, or related field, or equivalent experience.
- 5–8 years of progressive marketing experience, including advertising campaign development and media plan management.
- Proven ability to collaborate with agencies and internal teams to deliver effective campaigns.
- Strong presentation, communication, and relationship management skills across diverse audiences.
- Creative thinker with the ability to design and execute innovative marketing solutions.
- Exceptional organizational and project management skills with the ability to multitask in fast-paced environments.
- Willingness to travel up to 25–30% to meet with franchisees, operators, and attend required meetings.
- Valid driver’s license and a driving record that meets insurance requirements.
Nice to Have
- Experience working with or within a franchisor organization.
- QSR industry experience.
Team & Environment
This is an individual contributor role working closely with franchisees, territory operators, agencies, and internal teams.
Benefits & Compensation
- Compensation range of $84,270–$103,231 with eligibility for performance-based bonus.
- Comprehensive medical, dental, and vision insurance.
- 401(k) with company match.
- Paid time off, including volunteer days and parental leave.
- Hybrid work model with collaboration days at headquarters (remote eligibility considered for certain locations).
- Office setup reimbursement for eligible remote employees.
- Inclusive culture with a strong commitment to belonging and diversity.
Work Mode
This is a hybrid position based in the United States.
Jobgether is an equal opportunity employer.
